FOR IMMEDIATE RELEASE
Contact: Todd Walton, Public Relations Manager
Toddw@orgear.com or 206-467-8197
Outdoor Research Retains Martin Volken as Sports Marketing Coordinator
SEATTLE, WA – July 6, 2006 --Outdoor Research is pleased to announce a new partnership with Martin Volken as Sports Marketing Coordinator. Martin is a UIAGM Certified Swiss Mountain Guide, AMGA examiner, and owner of Pro Guiding Service in addition to the retail shop Pro Ski Service in North Bend, WA.
Martin will be working closely with a number of internal departments including Product Development, Sales and Marketing to provide line development input and retail perspective. Additionally, Martin will play a key role in communicating the OR brand message through his guiding and world-wide influence.
“Martin brings a great deal of product knowledge from the field and combines that with his retail experience – an extremely valuable combination. We are excited about bringing him into the OR team,” says Alex Kutches, VP of Sales and Marketing.
Martin says, “I’m excited about being a part of OR and am looking forward to becoming a valuable part of the team. I am quite impressed with the degree of professionalism that flows underneath all the ‘casualness.’”
Outdoor Research: Designed By AdventureÔ. Outdoor Research designs, tests, and manufactures high-quality apparel and accessories for human powered adventure. OR products can be found in specialty outdoor retail stores around the world. The Outdoor Research product line can be seen at: www.orgear.com.