NEMO Selects Freestone to Represent in Rockies

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NEMO Equipment, award-winning designer of outdoor gear and accessories that are built to improve the experience of adventure, has hired Freestone Sales Group to grow sales and service existing accounts in the Rockies. Freestone is led by Stephen Nance, formerly of The Raven Workshop who represented NEMO, and Corbin Biehler from Mountain Trading. Tres Binkley rounds out the team representing Utah and Wyoming.

“NEMO is thrilled to be working with Freestone,” said Mike Welch, VP of Sales for NEMO. “This marks a continuation of our relationship with Stephen Nance, who has worked tirelessly to build the brand with our dealers in the Rockies over the last 4 years. When Stephen first pitched the idea of transitioning the agency, and partnering with Corbin, we were all in. Stephen and Corbin have the elusive mix of energy and enthusiasm for our core mission, blended with a keen eye for merchandising and a thorough understanding of retail math. They will serve as great partners and champions for our Specialty retailers in the Rockies.”

“Freestone Sales Group has a passion for helping outdoor retailers realize their full potential,” said Nance. “Our focus is to bring each retail relationship high-quality service and consistent support through on-site training, creative events, effective communication and meaningful partnerships. Our strength as a sales agency is our ability to adapt and innovate our services in the ever-changing retail scene. We are thrilled to continue to work with such a dynamic brand that is constantly pushing the industry with its designs and technology.”

In addition to NEMO, Freestone works with Oboz Footwear, Splitter Designs and Socksmith. For more information, please contact

About NEMO

NEMO is a New Hampshire-based outdoor gear design company known for creating award-winning products that are built to last, comfortable and fun to use. Recently recognized by New Hampshire Businesses for Social Responsibility as a small business leader for the environment, NEMO’s Founder and CEO, Cam Brensinger, was also named one of the outdoor industry’s Best & Brightest – 26 people setting the outdoor industry on fire by Outdoor Retailer Daily in 2017. The brand has won over 60 major awards for its designs since its founding in 2002. NEMO’s reputation for design innovation across its product lines—tents, sleeping bags, sleeping pads, hammocks, and furniture—is an outgrowth of their design philosophy to never bring anything to market that doesn’t offer a meaningfully better experience. Their team of designers and engineers are motivated by a passion for outdoor adventure and sustainability.