Wikipedia
Find out about the latest partnerships, collaborations, and sponsorships in the outdoor industry.
Taipei, Taiwan, January 17, 2019— Gearlab, award-winning design company of high-performance kayak paddles, and global nonprofit Sea Shepherd have just announced a collaboration to make a limited-edition collection of painted paddles embossed with the Sea Shepherd logo. A ...read more
LONDON, England (January 17, 2019) - Tentsile, a London-based brand known for its first-to-market, innovative portable Tree Tents, announced today its partnership with White Cloud Communication, a boutique communication and marketing consulting firm specializing in active ...read more
Asheville, NC - January 17, 2019 - On December 20th, the 2018 Farm Bill became law, reauthorizing several expenditures in the preceding Farm Bill of 2014. Included in the bill is the continuation of the Collaborative Forest Landscape Restoration Program (CFLRP), which encourages ...read more
PLAINVILLE, Mass., January 17, 2019 – Croakies, the original manufacturer of industry-leading outdoor retention products, today announces the launch of the Abby Paffrath x Croakies Artist Collection as part of its 2019 model line. A true mountain girl, Abby Paffrath was born ...read more
Bozeman, Mont., (January 14, 2019) — Oboz Footwear, the True to the Trail® outdoor footwear company headquartered in Bozeman, MT, has entered into a one-year sponsorship agreement with the Mount Washington Observatory (MWO) as its Official Footwear Provider. Along with category ...read more
PLAINVILLE, Mass., January 14, 2019 – Jonathan Paul® Fitovers Eyewear, originator of the fitover eyewear category, today announces the launch of its exclusive Kryptek® x Jonathan Paul® collection as part of the brand’s 2019 product line. Kryptek®, the innovative camouflage and ...read more
Sheboygan, WI. (January 7, 2019) – Wigwam Mills Inc., the family-owned maker of premium, made-in-the-USA socks since 1905, has announced it is searching for Wigwam brand ambassadors to wear and represent their socks and the Wigwam brand during the current year. The program, ...read more
Asheville, NC – January 2, 2018 – Darby Communications, a boutique public relations firm specializing in the outdoor, fitness and wellness industries, is proud to announce selections for its 2019 Stand Up Initiative. Launched in 2017 with the goal of helping protect and preserve ...read more
Vancouver, BC (December 21, 2018)- Hillsound Equipment, the leading producer of winter traction equipment and gaiters for outdoor enthusiasts, is excited to announce the addition of nine athletes and active lifestyle ambassadors to their lineup. The team will help promote ...read more
LONG BEACH, Calif. – Dec. 20, 2018 – ACT Lab, the independent ISO 17025 accredited laboratory that conducts safety and compliance testing for the motorcycle, bike and outdoor industries, has earned a repeat 5-year contract from the National Highway Transportation Safety ...read more
(San Francisco, CA) December 18, 2018 – Global sporting goods brand, Decathlon, is pleased to announce its partnership with Represent Running’s (RR) Bay Area race series, as well as the Represent Running ambassador team. RR’s 2019 race schedule includes the San Jose 408k, the San ...read more
San Francisco, Calif., Dec. 17, 2018 -- Leading digital outdoor platform The Outbound Collective's adventure camp series, Pursuit Series, is proud to announce a strong list of new and returning partners for the three adventure events for 2019. All partners bring world-class gear, ...read more
(Williston, VT) December 12, 2018 -- Mammut, the leading Swiss-born premium outdoors brand, is proud to announce its appointment as an Official Partner of Jackson Hole Mountain Resort. Mammut brings 156 years of outdoors and mountain safety experience to the partnership, boasting ...read more
RESTON, VA (Dec. 12, 2018) — Go RVing, the industry-leading vehicle-supported adventure platform, announces it will partner with Verde Brand Communications to support a range of public relations and digital marketing programs. Verde will help create strategy and brand campaigns ...read more
Eugene, OR (December 6, 2018) Burley Design – known for its award-winning outdoor recreational transport gear since 1978, is sponsoring the Free Bikes for Kidz initiative in the local Eugene and Springfield community to distribute bikes to children in need. In addition to Free ...read more
Bozeman, Mt. (Dec. 4, 2018) – MYSTERY RANCH, the industry-leading backpack company built on a heritage of comfortable load carriage, function, and durability for people who have a mission to accomplish, is honored to support American Wildfire Experience with the digital ...read more
Throughout the holiday season, Smartwool is pledging to donate to Protect Our Winters and SOS Outreach. At the same time, employees are rolling up their sleeves and tackling hands-on projects to show their support for Colorado families experiencing food insecurity, members of the ...read more
American Flat Track (AFT) and Dainese USA Inc. announced today a renewed and amplified partnership. The multi-year agreement designates Dainese as the Official Safety Partner of American Flat Track – a title Dainese is embracing with the implementation of an exciting rider ...read more
After last holiday season’s successful #DoBetter campaign that provided 900+ meals to those in Puerto Rico affected by Hurricane Maria, Good To-Go, the dehydrated gourmet meal brand changing the way people eat on the go, is once again donating 1 meal for every 2 purchased through ...read more
Earlier this year, Mountain Khakis® and Catawba Brewing® joined forces to create the limited release Soulshine Kölsch™, just in time for summer BBQs and parties. The co-branded Soulshine Kölsch marked a special collaboration between the brands as both are known for celebrating ...read more
SALT LAKE CITY, Utah – November 13, 2018 – DPS PHANTOM, the permanent waxless glide base treatment that forever eliminates the need for waxing skis and snowboards, recently partnered with Aspen Skiing Company. Available for retail purchase at Four Mountain Sports stores, as well ...read more
Bozeman, Mt. (Oct. 30, 2018) – MYSTERY RANCH, the industry-leading pack company built on a heritage of comfortable load carriage, function and durability for people who have a mission to accomplish, is honored to support many non-profit organizations doing the real work that ...read more
Sherpa Adventure Gear is proud to announce its partnership with Apex Outdoor Sales team to continue to bring high quality outdoor and lifestyle gear to the South Central region of the United States. “We are thrilled to work with a brand that upholds core values like ...read more
Asheville, NC (October 24, 2018) - The Outdoor Gear Builders of WNC (OGB) - a 30+ brand collective based in Western North Carolina (WC) - are part of a brand new $940k funding initiative from the Appalachian Regional Commission (ARC) POWER Program. The grant consists of a ...read more