Backcountry.com To Build New Fulfillment Center in Virginia

Customer service comes first as Backcountry.com establishes facility to speed delivery and lower shipping costs for Eastern U.S. customers
Author:
Updated:
Original:

PARK CITY, Utah (Oct. 11, 2011) – Virginia is for (gear) lovers. That’s what specialty online retailer of premium outdoor gear,Backcountry.com, is banking on as it settles in below the Mason-Dixon line and breaks ground on its new East Coast fulfillment center.

“We started small in Utah, and Utah has been our operations base for 14 years. Amazing customer service and blisteringly fast fulfillment are two cornerstones of our business, and as we’ve grown, it has become very clear to us that to serve our customers nationwide, we need an East Coast fulfillment center,” said Jill Layfield, CEO of Backcountry.com. “When deciding on a location, Virginia just made sense. It’s not only a strategically viable location operationally, it’s a beautiful place where outdoor sports are part of the lifestyle, and that’s important to us.”

When Backcountry.com opens its East Coast center’s doors in summer 2012, the company will elevate its efficiency of providing seamless customer service and speedy order fulfillment. Approximately the same size as the company’s current fulfillment center in West Valley City, Utah, the Christiansburg, Va. (Montgomery County) facility will be an additional staging area for gear from all 10 Backcountry.com specialty retail stores, housing premium product from more than 1,000 manufacturers. It will also be home to more than 200 new Backcountry.com employees.

“Backcountry.com is a well-known outdoor retailer, and I am thrilled they have selected Virginia as home to their East-Coast operations with a significant investment in our community,” said Virginia Governor Bob McDonnell. “Montgomery County is a progressive, technology-driven community that provides numerous outdoor recreational opportunities to its residents due to the proximity to the Appalachian Trail and the Washington-Jefferson National Forest. Backcountry.com will be right at home here. I know they will find no shortage of customers in the region, and they’ll have no problem finding motivated, innovative and dynamic Virginia employees who identify with, and are passionate about, their mission and vision.”

Related

Backcountry.jpg

Outdoors, incentives, growth leads Backcountry.com to build new fulfillment center in Virginia

Online outdoor retailer Backcountry.com has signed a deal to build a new fulfillment center in Christiansburg, Va. The new location, expected to open in July 2012, will handle the Utah-based company’s East Coast distribution operations, while its existing location in West Valley ...read more

Backcountry.com One-Deal-at-a-Time stores now offer combined shipping

SteepandCheap.com, WhiskeyMilitia.com, Bonktown.com, and Chainlove.com fanatics can now snap up gear from any or all of the sites, hold them together for up to a week, and get them delivered in one shipment. This new option saves customers boatloads on shipping costs and makes ...read more

Backcountry.com Enhances Community With New Follow Feature

PARK CITY, Utah (Oct. 31, 2013) – Today, backcountry.com expands the meaning and influence of its community by launching a new ‘follow’ feature that allows for a more engaging and integrated online retail experience. Backcountry.com connects customers with the best products from ...read more

SCARPA North America to serve as fulfillment center for EDELRID

BOULDER, Colo.– Beginning in January 2013, SCARPA North America will serve as the North American warehouse and fulfillment center for EDELRID, the German-based manufacturer of ropes and other climbing equipment. Sales and customer service will continue to be handled by EDELRID, ...read more

Jason Goldberg and Bradford Shellhammer, Out, December 2012/January 2013

Backcountry.com Welcomes Fab.com Founder Bradford Shellhammer To Team

As Chief Design Officer, Shellhammer’s creative direction and emotional storytelling will amplify Backcountry’s user experience. PARK CITY, Utah (March 25, 2014) – Backcountry.comis adding serious design muscle to its executive team. Continuing to enhance and amplify its ...read more

Yakima Expands Distribution Capacity with New Distribution Center

BEAVERTON, Ore. (May 3, 2007) – Yakima, an innovator in vehicle racks for boats, bikes, winter sports gear, home storage and cargo solutions, today announced the opening of a distribution center in Riverside, Calif., that will decrease delivery time by 50 percent for western ...read more

Detour Image

Detour by Backcountry.com Will Change the Way You Explore

Ditch the guidebook. Hire a local. PARK CITY, Utah (March 12, 2014) – Your next adventure is waiting and it won’t be anything like your last. Detour by Backcountry.com is a new outdoor adventure marketplace that connects you with professional outdoor guides. Detour lets you ...read more

Backcountry.com Donation Keeps the Utah Avalanche Center Open Through

PARK CITY, Utah – On April 3, the Utah Avalanche Center (UAC) announced that it had reached the end of its funding and it would be closing for the season. The problem is, with deep late-season snowpack, the backcountry itself is still open for business. Without their expert ...read more

Backcountry.com Signs All-Star Skier Pep Fujas To Pro Team

PARK CITY, Utah (Nov. 29, 2011) - His signature trick is called the Pep Roll. In 2010, he won Powder magazine’s coveted “Best Powder” award for ripping drool-inducing stashes while filming in Japan. He makes landing massive airs switch look easier than putting on your underwear – ...read more