Outdoor Reads: NYT shout-out to outdoor footwear brands, and messages of compassion for runners

Many articles from runners about the tragedy at the Boston Marathon will touch your hearts.
Author:
Updated:
Original:

What did the SNEWS team read this week that other industry insiders might find interesting? Read on to find out.

  • Many of us in the outdoor industry are runners, and have experienced the joy that comes with crossing the finish line of a marathon. On Marathon Monday in Boston, instead of joy, terror filled the hearts of spectators and runners as bombs tore through the crowds near the finish line. This CNN article link is constantly updated with information. We’ll leave you with one last thought, something we read in a Tweet: “If you want to defeat the human spirit, marathon runners are the wrong group to target."
  • For Competitor Magazine Editor in Chief Brian Metzler, the sport and recreational activity of running didn’t matter on Monday. Everything else ceased to matter except one thing: that people were OK. But now, days later, the running community owes it to itself to get out there and run in order to began the healing process. Read Metzler’s moving piece on ESPN.
  • Boston is still fresh in everybody’s minds. Especially those who were there when it happened. This first-person account by Women’s Running’s Kara Deschenes chronicles her experience, from being stopped a few miles from the finish because of the bombs to worrying about her husband, who was a mile ahead of her. She gives us a glimpse into the horror runners felt, worrying about their loved ones who were waiting for them at the finish line.
  • Let’s move on to happier news. It wasn’t all that long ago (1967) that Katherine Switzer ran the Boston Marathon and was pursued by a race organizer because she was a woman trying to run without a race number. He didn’t catch her. Now, according to this Runner’s World story, women constitute about 42 percent of marathon finishers, versus only 11 percent in 1980. How is all that women's running apparel, shoes and gear selling at your store?
  • Few things make you feel less like a badass like reading about a 13-year-old badass. This Climbing Magazine piece by Amanda Fox features Drew Ruana, a 13-year-old climber who’s already climbed five 5.14a. Check out the story and the corresponding video of Drew.
  • If you’re an Outdoor Industry Association Member and you haven’t yet registered for booth space at the 2013 Outdoor Retailer Summer Market, you should do so soon. OIA members, and nonmembers who become members by May 2 are eligible to save 10 percent on booth space. Check out this OIA story for more information.
  • In even happier news, it was a good media week for some footwear companies in the industry. This New York Times travel piece detailing what professional travel guides wear gave shout-outs to Salomon, Rockport, Vasque, Scarpa and Chaco, among others. Check it out and find your brand!
  • They’re calling it the “biggest mountaineering fundraiser ever staged in the U.S.” Big City Mountaineers is a vital nonprofit in this industry, teaching the value of loving the outdoors to young people. This Men’s Health piece by Active Interest Media’s Jon Dorn talks about BCM, its programs and the fundraiser that is being forged by him and other editors in the Outdoor Group including Climbing’s Shannon Davis. Dorn himself has the goal to raise $50,000 for the organization.
  • Expedition Denali is set to make its attempt at summiting Denali. Summiting Denali isn’t new, but the idea that an all-black team of climbers is doing it for a worthy cause is. This piece by Yoon Kim explains the project nicely.
  • Uphill skiing is getting more attention these days. Earlier this year Crested Butte, Colo., began to allow uphill skiing. This Denver Post article talks about some “skimos” — or ski mountaineering racers — and “upillers” who want to get uphill skiing approved at Eldora. The article goes into detail about the issue and why resorts generally dislike uphill skiers.

Did you read anything interesting? Email us because we want to read it too!

Related

Books.jpg

Outdoor Reads: Jimmy Chin ties the knot; brush up on running etiquette

What did the SNEWS team read this week that other industry insiders might find interesting? Read on to find out! There’s nothing that makes us want to kick a perfect stranger in the shins more than when we nod to a fellow runner on the trail only to be ignored. OK. Maybe we don’t ...read more

Books.jpg

Outdoor Reads: Kids need outdoors for happiness, tragedy in Yosemite

What did the SNEWS team read this week that other industry insiders might find interesting? Read on to find out! Any story that opens with the words, “I forgot to pack my underwear, but I brought a headlamp,” catches our attention. This National Geographic piece chronicles the ...read more

Books.jpg

Outdoor Reads: Tragedy near Nanga Parbat; violence on Everest

What did the SNEWS team learn this week that other industry insiders might find interesting? Read on to find out! Until recently climbers and trekkers considered the area in northern Pakistan near Nanga Parbat, the world’s ninth-highest mountain, to be relatively safe. But 11 ...read more

Books.jpg

Outdoor Reads: Expedition Denali commences; Girl Scouts cut back on camping

What did the SNEWS team read this week that other industry insiders might find interesting? Read on to find out! A lot of people talk diversity, but it’s merely lip service until something is actually done. The all-African-American team of Expedition Denali is doing what they can ...read more

Books.jpg

SNEWS Reads: Which bargain brands are stealing business? Naked climbing pictures?

What did the SNEWS team read this week that other industry insiders might find interesting? Read on to find out! Performance apparel is offering more features than ever, from cooling technologies to sun protection to odor resistance, but hefty price tags can keep consumers from ...read more

Books.jpg

Outdoor Reads: All about extremes – in prices and obstacles

What did the SNEWS team read this week that other industry insiders might find interesting? Read on to find out. It’s been a rough couple of weeks for humanity: bombings, explosions, flooding, avalanches. The industry recently reacted to the news that a Colorado avalanche killed ...read more

Books.jpg

Fitness Reads: Updates on fitness trends, plus links to heartfelt stories from Boston

What did the SNEWS team read this week that other industry insiders might find interesting? Read on to find out. Many of us in the fitness industry are runners. On Marathon Monday in Boston, instead of joy, terror filled the hearts of spectators and runners as bombs tore through ...read more

Books.jpg

Outdoor Reads: Which shoes do you wear to hike 4,600 miles? Is Coca-Cola a champion for outdoors?

What did the SNEWS team read this week that other industry insiders might find interesting? Read on to find out! Last week we brought you the sad news of the climber massacre at Nanga Parbat in Pakistan. This week, Climbing Magazine updates its readers with first-person accounts ...read more

Books.jpg

Outdoor Reads: What makes a great adventure town — or a fit city?

What did the SNEWS team read this week that industry insiders might find interesting? Read on to find out. Once upon a time, we went on a backpacking trip that included gourmet meals. There was even peach flambé for dessert. If eating well in the woods sounds good to you, check ...read more