Among the millions of people striking for the climate over the past week were pro athletes, and outdoor activists and brands with the unifying message: Lawmakers must act on the climate crisis and stop denying it's fact. Signs were scrawled with messages like "There is no planet B" and Patagonia's "Tell Congress there is no room in government for climate deniers."

But will the strikes work beyond building solidarity? Will they convince those in charge of policy to take real action? It definitely shows that "a large number of people have a strong preference for climate action," according to Forbes contributors and environmental experts Nives Dolsak and Aseem Prakash.


  • Cotopaxi announced a new partnership to offset 100 percent of bulk shipping.
  • Burton closed its global offices and turned stores into info centers.
  • Patagonia closed stores worldwide and supported youth strikers.
  • The North Face again asked the government to act on climate.
  • Icebreaker closed some stores.
  • Protect Our Winters shared about its new #FactBack tool to fight climate deniers.
  • REI spoke up on social media all week and sent correspondents to various strikes.
  • Mountain Equipment Co-op in Canada closed stores on Sept. 27. 
  • Scream Agency turned on their OOO messages.
  • Darby Communications joined the strike.


  • Katie Boué marched with youth through the streets of Washington, D.C.
  • Tommy Caldwell brought his kids to a strike.
  • Caroline Gleich marched and penned this letter for SKI Magazine.
  • Jeremy Jones watched Greta Thunberg's speech with his kids.
  • Nancy Bouchard marched in Oregon.
  • Pattie Gonia marched in Nebraska.
  • Brendan Leonard, of Semi Rad, let POW share a friendly reminder about science.
  • Jimmy Chin spark conversation among his followers.


outdoor industry iq: founders

Outdoor Industry IQ: Who's the founder of...?

You may recognize the gear without its brand's logo, you may know the current CEO, but do you know its founder? In this edition of Outdoor Industry IQ, select the mastermind behind the outdoor brand. And if you score a 15/15, don't miss the giveaway at the end. This Outdoor more