Outdoor Industry Buzz: July 11, 2018 - SNEWS
Nuggets of news you need to know, bite by bite.

Keep up by reading Industry Buzz. Here are today's top headlines:

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  • Look who made the Today Show on Tuesday morning: Honey Stinger Cracker n' Nut Butter Bars, which we happen to be fairly addicted to at SNEWS. Here's why you need to try them.
Honey Stinger's Cracker N' Nut Butter bars on the Today Show

Honey Stinger Cracker n' Nut Butter Bars were featured on the Today Show.

  • Not all public land is federally managed, and not all federally managed land is accessible to the public. In a new report, Outdoor Industry Association breaks down what are and what aren't public lands. Plus, learn about the differences between land designations.
  • A hiker who disappeared on June 30 after summiting Mount Meeker in Rocky Mountain National Park is still missing. Investigators even used a drone to comb the landscape—22.5 square miles. The search continues.
  • Responding to significant growth in North America, Tentsile is expanding its global leadership and North American sales team. Patricia Babka is the new chief operating officer, a newly created role that will help build high-performance teams. Additional promotions to the executive team include longtime Tentsile team member Robert Shirley-Smith as global operations director, Jethro Shirley-Smith as global sales director, and Kirstie Grego as global marketing director.
  • It's a busy time for Smartwool's leadership team. After announcing a new president, Smartwool has named Sarah Mallicote as the company’s new chief financial officer. She will also sit on the Smartwool Leadership Team, as well as lead a financial team of three people.
  • Scarpa North America has named Melanie Hood as the company’s marketing manager to lead in the Boulder, Colorado, office. Hood brings a wide range of experience in both marketing and sales to the role, along with a broad perspective from working both inside and outside of the outdoor marketplace.

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