How to Sell: Sleeping Bags

If there’s one thing all outdoor adventurers need it’s the right sleeping bag to keep them warm, comfortable and happy when tucked in. That’s where this chapter of the SNEWS® Retail College comes in.
Author:
Publish date:

If there’s one thing all outdoor adventurers need it’s the right sleeping bag to keep them warm, comfortable and happy when tucked in. That’s where this chapter of the SNEWS® Retail College comes in. Filled with all the basics about sleeping bag construction and insulation choices, it’ll make every salesperson feel more confident when he or she is standing in front of the sleeping bag display with customers.

Insulation, construction, temperature, shape, and size all lead to finding the perfect bag for the customer. Get out the bag with a sleeping pad and encourage trial slumbers.

From insulation fill choices to the shape and construction of a sleeping bag, helping your customer select the best sleeping system for them is not as hard as it might seem with our how to sell guidance. Click on the image to the right or simply click here to access the easy-to-read digital flip training guide to selling sleeping bags, written by SNEWS President, Michael Hodgson.

A printed version of this digital flipbook was mailed to more than 1,000 specialty retail shops in late September 2011, and it is one in a series of special Retail College "How To Sell" chapters the SNEWS team will be producing through the rest of the year.

If you would like to have your store's name added to our mailing list to receive future training chapters, or if you are a manufacturer and would like to find out how you can work with SNEWS in producing a future "How To Sell" guide, contact our sales manager, Elizabeth Averbeck at eaverbeck@aimmedia.com.

Related

RetailCollegeSleepingBags2012.jpg

How to Sell: Sleeping Bags

New advancements in insulation, construction, temperature ratings and design have altered the landscape for sleeping bag options for your customers. Help them find the perfect bag in today’s market with this SNEWS Retail College chapter on sleeping bags. Sleeping bags have ...read more

RetailCollegeSleepingBagConstruction.jpg

How to Sell: Sleeping Bag Construction

There’s more to a good sleeping bag than insulation. Managing the fill efficiently to maintain and move body warmth is just as important. From the latest baffle orientations to zippers, read this SNEWS Retail College to find the best bag for your customer. Use this how to sell ...read more

TheNorthFace_Sleepingbag.jpg

How to Sell: Sleeping Bags

New advancements in insulation, construction, temperature ratings and design have altered the landscape for sleeping bag options for your customers. Help them find the perfect bag in today’s market with this SNEWS Retail College chapter on sleeping bags. Sleeping bags have ...read more

Trail_Run_Footwear_072911.gif

How to Sell: Trail Running Shoes

If there’s one thing all trail runners need it’s the right pair of shoes to keep them comfortable and protected. That’s where this chapter of the SNEWS® Retail College comes in. Filled with all the basics about shoes and fit, it’ll make every salesperson feel more confident when ...read more

Retail_College_Cover_Insulations_HTS.gif

How to Sell: Insulation

Be it jackets, sleeping bags, clothing or accessories, when it comes to providing warmth for your customers, knowing what insulation to guide them to is key. Fleece, wool, synthetic and down can all do the trick, but each have particular strengths and weaknesses. That’s where ...read more

RetailCollege_Insulation2013_Cover.jpg

How to Sell: Insulation

The desire to stay warm in cold temperatures is a top draw of customers to your outdoor specialty shop. Whether they’re seeking a warmer jacket, sleeping bag or accessory item, read this Retail College chapter to help them match the right type insulation to their activities, ...read more