A new partnership between Google and the World Wildlife Fund (WWF) Sweden might just help the fashion industry become less dirty by harnessing the power of data and machine learning. According to Google, the global fashion industry accounts for a whopping 20 percent of ...read more
Black Friday was a success for Salida Mountain Sports, but not because they lured customers in with steep discounts. Prices stayed steady, and if the Colorado store missed some sales because they weren’t discounting, store owner Nate Porter said so be it. Small specialty outdoor ...read more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at [email protected] NPD holiday predictions: Matt Powell, Vice President, Senior Industry Advisor, Sports, says "I am predicting a challenged holiday season for sports retail, though ...read more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at [email protected] Confluence Accords: The number of states that had signed a set of outdoor recreation principles increased from 8 to 13 this week. Leaders from Maine, Michigan, ...read more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at [email protected] Instagram post of the week: Pattie Gonia and Alex Honnold paired up for an absolutely perfect dance. Honnold's girlfriend, Sonni McCandless is a co-founder of ...read more
Once again, the government considered the outdoor recreation economy a significant part of the U.S. Gross Domestic Product, this time breaking out statistics in each by state. The Bureau of Economic Analysis (BEA) put outdoor recreation at 2.2 percent, or $427.2 billion in 2017, ...read more
A new study shows that more women and Hispanics are fishing than ever before, highlighting record-breaking diversity for America's anglers. The Recreational Boating & Fishing Foundation (RBFF) tracked participation, days out fishing, and interest in the sport in the 2019 Special ...read more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at [email protected] Trend setters: The fashion industry is taking fashion tips from...the outdoor industry? It's weird to us too, but high fashion brands—like Fila's launch of 140 ...read more
Until now, there hadn't been a complete, consistent snapshot of the American climbing community. For over a year, the American Alpine Club (AAC) collected data from numerous partner organizations to create a comprehensive report on the state of climbing that includes data on ...read more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at [email protected]. Zero-waste news: Delivery Dudes is partnering with 4Ocean—amember of the Plastic Impact Alliance—to help reduce the amount of single-use plastics included in ...read more
As the outdoor movement gains momentum by the day, brands and retailers are pondering, "Who is my next customer?" ISPO, the German trade fair, and the market research institute Rheingold partnered to provide new insights into current and prospective outdoorists, and the way they ...read more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at [email protected]. Good news for Hydro Flask: Helen of Troy Ltd. is exploring the divestiture of its personal care business to focus more attention on its leadership brands, such ...read more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at [email protected]. As an industry committed to sustainability, let’s STOP USING SO MUCH SINGLE USE PLASTIC at our trade shows. If you need more incentive, Outside published this ...read more
From electronics to apparel, dog food to toilet paper, consumers are turning to e-commerce avenues for their convenience and speed. And with product reviews at their fingertips, price comparison capabilities just a click away and two-day shipping that’s often free, why wouldn’t ...read more
Like dogs salivating at the sound of a bell—the classic Pavlovian conditioning example—customers have been trained to expect discounts around the holidays. Black Friday. Cyber Monday. Cyber Tuesday. Cyber Week. What's next? New data from The NPD Group shows that 2018 was the most ...read more
Companies like Patagonia, REI, KEEN, and others who have taken positions on social, environmental, and political issues might be poised to see more shoppers who align with their stances, according to a new survey by The NPD Group. The “Holiday Purchase Intentions Survey” also ...read more
Retailers can go into the holiday season with confidence because retail sales are expected to rise, according to a leading retail trade group. The National Retail Federation says that this November and December, holiday retail sales—excluding automobiles, gasoline and ...read more
I grip the rail, jostle in my seat, and squint my eyes as the air whips my hair around. The ocean’s teal-toned abyss in front of our saltwater flat boat is eerily vacant—at least, above the water. We are west of Great Abaco, one of 700 islands in The Bahamas, in the saltwater ...read more
Results of a sexual assault and harassment survey among climbers are on par with national result: The climbing industry is no better than any other industry. But researchers say that what is unique and encouraging is the way the climbing industry as a whole has responded to the ...read more
Don't get discouraged by the ongoing closures of sporting goods stores and other retailers because according to one expert, retail is making a comeback. Julia Clark Day, executive director of business development at NPD Group, is a number cruncher. With more than 20 years of ...read more
Black Americans now spend $48 billion a year on travel and are among the fastest growing segments in the U.S., according to Mandala Research. And the strongest influencer of that trend is black millennial women. #BlackGirlMagic—a social media movement cultivated by black women ...read more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? We've created a new form where you can submit tips and story ideas. A new study confirms what we already assumed: That getting outdoors has positive health impacts. The study from the Great ...read more
How good of an investment is the outdoor and recreation industry on Wall Street? A SNEWS analysis shows the sector has outpaced broader market indices such as the S&P 500 and Dow Jones Industrial Average with healthy gains during the past five years, albeit still lagging behind ...read more
Welcome to the SNEWS Audience Study. Don’t worry–it will be quick (should take less than 5 minutes). And thank you for your willingness to share a little about yourself and help SNEWS work harder and smarter for the outdoor industry. We’re excited to learn more about our ...read more
