You have until June 1, 2007 to try to win a GORE-TEX® Pro Shell, an adventure vacation, and a trip to OR Summer Market

Time is running out for you to enter the Gore-Tex Pro Shell My Way Viral Video contest produced in partnership with SNEWS®. Deadline for receipt of contest entries is June 1, 2007. Winner gets an all-expenses paid trip to Outdoor Retailer Summer Market AND several days of fun in the southern Utah sun, climbing, mountain biking, trail running, or simply hanging out.
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If you are working the sales floor of an outdoor retail store, SNEWS® and Gore want you to win and we mean win BIG, just for producing a short video podcast clinic about the new GORE-TEX® Pro Shell.

We're dubbing it the Gore-Tex® Pro Shell My Way Viral Video Contest Produced in Partnership with SNEWS® because we know that all too often, you're deluged with in-person, taped and on-line clinics that are, well, less than inspired perhaps? Now, we're giving you an opportunity to show us how you'd clinic your store your way. Make it fun, make it inspired, make it creative, but by all means, we want you to make that short training video on the new GORE-TEX® Pro Shell by Gore.

What's in it for anyone who enters by the contest deadline of June 1, 2007? Plenty!

The 10 best "Gore-Tex® Pro Shell My Way Viral Video Contest Produced in Partnership with SNEWS®" video clinic producers (as decided by our illustrious panel of judges) will each receive their very own personalized GORE-TEX® Pro Shell. One of those ten will be named the grand prizewinner and in addition to the personalized Pro Shell, cash in on a trip for two to Outdoor Retailer Summer Market 2007 AND several more days of fun in the sun, mountain biking, climbing, hiking or simply relaxing at a world-famous resort Spa in southern Utah. Yeah, we'll even throw in a Gore-sponsored athlete to accompany you to ensure your adventures are as thrilling as possible.

The grand prize Gore-Tex® Pro Shell My Way Viral Video Contest Produced in Partnership with SNEWS® video clinic will also become a part of the 2007 Pro Shell training program throughout North America – think of the fame you'll enjoy! Thousands will be sending you fan emails and letters…or not.

The prizes don't stop there either. For the store that has the most video clinic entries (three entries minimum), SNEWS® and Gore will outfit every employee from that store in a GORE-TEX® Pro Shell jacket. For multi-store chains, SNEWS® defines a "store location" by an individual store street address.

What do you have to do? It's so easy even we can't believe it. All you have to do is, by yourself, or with a select crew of friends, produce a GORE-TEX® Pro Shell training clinic video podcast that demonstrates creativity of presentation, authenticity, humor, and ability to effectively convey the key features and benefits of the new GORE-TEX® Pro Shell.

Then, submit your entry via the SNEWS® video contest entry form page at You must be a SNEWS® subscriber to enter, but even that is free to retailers – all you have to do is click here -- and we'll activate your subscription within 24 hours.

Don't delay! You know you can produce the video podcast clinic that's going to win it all. Enter it now at


GORE-TEX® fabric by GORE-TEX®

GORE-TEX® fabric is wearable weather protection that keeps you dry and comfortable from head to toe. Our revolutionary patented membrane technology, proven for 25 years, forever changed the standard of performance outerwear when it was introduced. And we've never looked back. more