Verde PR & Consulting partners with Grist.org for May drive

Verde PR & Consulting, a full-service public relations, marketing, branding, and consulting agency has partnered with Grist, the nonprofit environmental organization to help acquire more donors during the month of May.
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Verde PR & Consulting, a full-service public relations, marketing, branding, and consulting agency has partnered with Grist, the nonprofit environmental organization to help acquire more donors during the month of May. Verde PR is showing its support on behalf of its clients, Solio, Vapur, Princeton Tec, and Nikwax. Products from each brand have been donated to Grist's “Outdoor Kit” giveaway, which will reward select donors for their contributions.

“These giveaways allow us to thank our donors with a little something extra,” said Jennifer Mac Donald, Grist's membership and annual support manager. “And since the products are donated, reader contributions are put to full use.”

Based in Seattle and more than a decade old, Grist is known for delivering environmental news and commentary with a wry twist that helps readers make sense of the complicated eco landscape. With a unique and quirky approach to fundraising, starting May 1, Grist's staff will be resigned to speak in verse until they reach their goal of 3,000 donations. That means haikus, sonnets, and rhyming couplets will ring through the halls of Grist for the next 14 days. Aside from the relief of returning to normal speech, Grist will also get an additional $25,000 gift from a generous anonymous donor if they hit their goal.

Each brand has donated a signature product from its line, including:

- Solio BOLT solar charger and back-up battery pack
- Nikwax bundle pack (Tech Wash, TX.Direct® version 11.1, Tent and Gear Solarproof)
- Vapur Element Anti-Bottle
- Princeton Tec Byte headlamp

Visit Grist: www.grist.org

About Verde PR & Consulting
Verde PR & Consulting is a full-service public relations, marketing, branding, and consulting agency, with an emphasis in sustainability. Verde's clients are in the nature-based outdoor, bike and snowsports industries, as well as the health and wellness and Lifestyles of Health and Sustainability (LOHAS) markets. Visit http://www.verdepr.com for more information.


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