SCARBOROUGH, ME (April 3, 2020) — Sanita, a footwear brand specializing in professional clogs, will be donating a portion of every purchase in April to support the medical providers and hospitality workers who are the backbone of their business.

Starting today, through the end of April, Sanita will be donating $10 from every pair of shoes sold on, as well as $5 for every new signup to their email list. These proceeds will be split equally between #GetUsPPE and The James Beard Foundation. #GetUsPPE aids in providing personal protective equipment to medical workers on the front lines, and the James Beard Foundation is raising funds to support chefs and restaurant owners hard hit by the COVID-19 outbreak.

“We realized that the majority of Sanita customers, those working in hospitality and those on the medical front lines, were being significantly affected by the current COVID-19 crisis and its economic implications,” said Matt Tracy, company president. “We hope to be able to support those who have supported us over the years.”

For more information, visit

About Sanita

Handcrafted in Europe since 1907, Sanita clogs have been supporting generations of professionals. Over a century ago, Christen Meldgaard Andersen opened a shoe shop in Herning, Denmark, where he made the first pairs of Sanita clogs for local masons, farmers, and bakers. Today, Sanita continue our strong European workwear tradition and design our clogs in our native Denmark and handcraft them in their factory in Poland.



Sanita donates a portion of each purchase in support of students and teachers

Sanita, a footwear brand specializing in professional clogs, will be donating $10 from every purchase on their website ( from August 10 to September 15 to support teachers and students through DonorsChoose. These proceeds will go to help teachers, librarians and more


Fischer Skis US aids COVID-19 relief efforts by donating 1,000 pairs of UVEX goggles to medical workers

AUBURN, N.H. (April 2, 2020) -- Fischer Skis US, the U.S. distributor of Uvex goggles and helmets is aiding medical relief efforts in the COVID-19 fight by donating 1,000 pairs of the brand’s goggles to the organization Goggles for Docs. Recognizing the shortage in medical more


Sanita Pairs with Press Forward

SCARBOROUGH, ME — Sanita, the US distributor of the original Danish clog, has partnered with Press Forward for media relations, product placement, and communications strategy. “We love the enthusiasm and creativity that the Press Forward team brings to their projects, and we look more


Velocio launches 2020 Unity Jersey to benefit efforts battling COVID-19

BOW, NH -- Velocio Apparel, a New England-based cycling brand specializing in performance apparel, announced today the launch of a benefit jersey to benefit aid for those suffering through COVID-19 crisis. Begun in 2017 with the goal of “Making a difference at least in some more


PeopleForBikes Advocates for Bikes Amid Growing COVID-19 Disruption

BOULDER, CO (March 23, 2020) — Responding to the dramatic changes in day-to-day life caused by the spread of COVID-19, PeopleForBikes is working to support industry partners, suppliers, retailers, advocates and individual riders as they navigate a world of new rules and more


PeopleForBikes Webinars Provide Virtual Guidance for Bike Industry in Time of COVID-19

BOULDER, COLO. (April 14, 2020) —PeopleForBikes is conducting a series of webinars to connect and advise retailers, manufacturers, and advocates within the bike industry. In addition to March and April webinars focused on COVID-19, the schedule includes sessions addressing more


Vermont Glove Shifts to Mask Production

RANDOLPH, VT -- Vermont Glove has shifted its production to make masks for healthcare workers in the wake of the all-encompassing COVID-19 crisis. “The need is high and we want to help,” said Sam Hooper, Vermont Glove owner. “ This was a decision we made a couple weeks ago, and more


Opinel drives sales for retail partners shuttered during COVID-19 outbreak

CHICAGO, IL (March 26, 2020) — In an effort to help retailers with shuttered storefronts or dramatically decreased business during the COVID-19 outbreak, Opinel knives has launched a new retail support program to drive sales and revenue for retail vendors. Under the new drop-ship more


Vermont outdoor companies turn to digital trade show in age of COVID-19

BURLINGTON, VT. (July 20, 2020) — Three Vermont outdoor companies are participating in the first ever Outdoor Retailer Online (ORO), a virtual trade show for the outdoor industry. For Mana Threads, Kaden Apparel, and UnTapped, the virtual networking event comes as Vermont outdoor more