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Stay up-to-date on all the latest bike industry news, including new products, races, competitions, mergers and acquisitions, and company headlines.
LOUISVILLE, Colo. (Dec. 7, 2018)— PEARL iZUMi has transformed its road collection for 2019 with new styles, colors and patterns. With a refocus on sleek and effortless design, the new road collection—from head to toe— is like nothing PEARL iZUMi has ever created. PEARL iZUMi is ...read more
Eugene, OR (December 6, 2018) Burley Design – known for its award-winning outdoor recreational transport gear since 1978, is sponsoring the Free Bikes for Kidz initiative in the local Eugene and Springfield community to distribute bikes to children in need. In addition to Free ...read more
(Stockholm, Sweden - 29 November 2018) MIPS, the world leading brain safety technology company, can now be found in all Specialized bicycle helmets worldwide, thanks to an expanded partnership with helmet manufacturer. The Multi-Directional Impact Protection System(MIPS)-patented ...read more
After last holiday season’s successful #DoBetter campaign that provided 900+ meals to those in Puerto Rico affected by Hurricane Maria, Good To-Go, the dehydrated gourmet meal brand changing the way people eat on the go, is once again donating 1 meal for every 2 purchased through ...read more
Atlanta, GA, Nov. 15, 2018 — Wahoo Fitness today announced for the second consecutive year that it appears on Deloitte’s Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and energy tech companies in North America. ...read more
Denver, Colo. (November 19, 2018) – iKOR Labs, the Boulder-based producers of the highly bioavailable, clean and natural source of recovery-enhancing CBD (cannabidiol) for endurance athletes, announced two key additions to their marketing team today: Jon Robichaud as the VP of ...read more
Lake Oswego, Ore., November 15, 2018 – Oregon-based outdoor lifestyle companies Yakima and Rumpl have teamed up with Bend, Ore. artist Adam Haynes of Stickfort to create a beautiful, limited-edition blanket, just in time for the holidays. The Yakima x Stickfort x Rumpl Blanket ...read more
(San Diego, CA — November 8, 2018) - 100% is proud to announce FE Sports as the newly appointed Australian importer and distributor of its cycling and mountain bike lines of products. In addition, FE Sports will manage 100%’s performance eyewear segment in both Australia and New ...read more
Elevating expectations of what prepared meals can taste like continues to be a big job for Maine’s Good To-Go. This Fall, the brand completed a 900 square foot addition to the new building they built two years ago, while adding another 2 members to the office and 3 to production. ...read more
Cotati, CA (October 25, 2018) – Yuba Bicycles, makers of exceptional electric and pedal powered cargo bikes, has hired Jeff Wuerthele has a sales representative for the Eastern USA, effective immediately. Wuerthele will be responsible for developing dealer relations and consumer ...read more
Brevard, NC – October 24, 2018 – Blue Ridge Adventures (BRA), a bike race production company based in Pisgah Forest, NC has selected Darby Communications to be its agency of record, effective immediately. Blue Ridge Adventures will utilize the Asheville-based firm’s expertise in ...read more
Knoxville, TN (October 24, 2018)- America Outdoors, the leading association of outfitters, is pleased to introduce the newest member of the AO team, Heidi Prior, who will step into a new role as Business Development Specialist. Heidi brings with her a long history in the ...read more
SANTA CRUZ, CA. – Gazelle Bikes, the 125-year-old Dutch brand, has bolstered its Sales Management team with the hiring of Jim Mercier as Eastern Regional Sales Manager to help meet the increased demand and growth goals of their line of electric bikes. With more than 30 years’ ...read more
Cotati, CA (October 9, 2018) – Yuba Bicycles, industry leader of both electric and pedal cargo bicycles, has issued their response to the rounds of Anti-Dumping tariffs issued on August 10and September 17 resulting in a 25% tariff to be applied to electric bikes and a 10% tariff ...read more
With less than a month to go, the 2018 Philly Bike Expo is on track to be busier than ever for exhibitors and attendees alike with more to see, hear and do. Notable trends this year include more component makers than ever before, an uptick in mountain bike oriented companies, ...read more
(San Diego, CA — October 2, 2018) - 100% brings new talent to the San Diego-based team, hiring Mike Wilson as Marketing Manager. Wilson most recently served as a marketing and public relations agent for LOOK Cycles and Corima Wheels in their return to North American direct ...read more
Atlanta, Georgia, September 27, 2018 – Wahoo is pleased to announce that it has renewed its sponsorship of triathlete Sarah True. The New Hampshire native, who represented the United States in Triathlon at the Rio and London Olympic Games, turned her focus to long-course, ...read more
LOUISVILLE, Colo. (Sept. 19, 2018)— PEARL iZUMi has partnered with Revelate Designs to present "I'm Not Stopping – Lael Wilcox Races the Navad 1000 Across Switzerland." The Navad1000 is a 1000-kilometer-long self-supported mountain bike race that climbs 30,000 meters through the ...read more
Batch Bicycles Debuts New Line of Bicycles and Reveals its ‘Batch Approach’ Specialty Retail Business Model RENO, Nev. – Sept. 19, 2018 – Batch Bicycles, a new brand serving specialty retailers in the United States, debuted its line of bicycles at Interbike Marketweek 2018, North ...read more
AMERICAN FORK, Utah (Sept. 15, 2018) – Lizard Skins launches it’s first-ever trail grant program to begin the first day of Interbike 2018. The Lizard Skins Outdoor Trail Grant will award three $1,500 grants to Lizard Skins direct dealers. The Lizard Skins team recognizes that ...read more
Durango, CO – September 11, 2018 – Colorado-based endurance sports drink manufacturer Tailwind Nutrition will proudly support Camber Outdoors with an in-booth event at the 2018 Interbike tradeshow. Attendees will be able to restock their stash of Tailwind Endurance Fuel and the ...read more
BOULDER, Colo., Sept. 11, 2018 – Nite Ize®, a Boulder, Colo. manufacturing company known for creating solution-based products, has seen record growth in the last nine months and recently made significant investments in real estate and software to better accommodate its successful ...read more
Booth # OAD122 Avon, Colo. September 6, 2018 - With Wildsyde’s new vintage inspired eCruiser electric bikes, you can now pedal to work, the bar, the game, the beach, or your friends place … while raising your cool factor, not your body temp. Featuring retro styling and the look ...read more
(San Francisco, CA – September 10 , 2018) – Science in Sport, official nutrition supplier of Team Sky and USA Cycling as well as official energy bar and gel sponsor of USA Triathlon, today announced that Beta Fuel, the highly anticipated sports drink that helped to win the Tour ...read more