Bike Industry News

BOULDER, CO. (Nov. 10, 2020) — PeopleForBikes is launching the Advocacy Academy, an extensive online toolkit of educational resources to help city leaders, local advocates and other stakeholders improve bicycle networks and programs in their communities.“We’ve been working with ...read more

BOULDER, CO (Oct. 20, 2020) — PeopleForBikes, with the assistance of their nearly 300 member companies, saved the bike industry more than $130 million in Section 301 tariffs since September 2018.Section 301 tariffs represent additional duties paid on nearly all imported goods ...read more

The 6061 Black Label All-Road blends all of State’s abilities to make one of the most capable and quickest bikes on the market for gravel, commuting, touring, and beyond. With options for speedy 700c or rugged 650b wheels, a capable 11-speed drivetrain and accessory mounts for ...read more

TREVISO, Italy – Pinarello, a leading brand of premium road bicycles, accessories, and apparel, today announced a new collaboration with Hani Rashid, a visionary architect, educator, and co-founder of New York City based architecture firm Asymptote Architecture. Together, ...read more

BBOULDER, CO (Sept. 16, 2020) — Santa Cruz Bicycles, Cervélo and Gazelle Bikes are proud to become new members of the PeopleForBikes Coalition, an industry-wide trade group of more than 270 bicycle brands and suppliers united in improving bicycling across the U.S.Santa Cruz CEO ...read more

BOULDER, CO (August 25, 2020) — The PeopleForBikes Foundation is pleased to announce the award of a three-year grant from The JPB Foundation to support the Better Bike Share Partnership (BBSP), a national collaboration focused on improving social and racial equity in shared ...read more

PORTLAND, Ore. -- After 18 months of research and development Bivo is prepared to release its first product, the flagship Bivo One. This stainless steel bike bottle features a gravity flow pour designed in conjunction with an ex-NASA engineer, allowing the water to flow as freely ...read more

Bend, OR (July 21, 2020) – Hydro Flask, an award-winning leader in high-performance, insulated stainless steel flasks and soft good innovations and a Helen of Troy Limited (NASDAQ, NM: HELE) brand, is excited to announce the launch of its 5 Liter Down Shift™ Hydration Hip Pack, ...read more

BOULDER, COLO. (June 16, 2020) — PeopleForBikes is proud to announce the promotion of three new vice presidents, rounding out the experienced leadership team at the helm of the national bike advocacy and industry organization. The internal promotions include Jose Maldonado as ...read more

BOULDER, COLO. (June 9, 2020) — PeopleForBikes has released its third annual ratings of the best cities for bicycling in the U.S. The PeopleForBikes City Ratings program is a data-driven analysis that evaluates more than 550 cities and communities and shows city leaders how they ...read more

WASHINGTON, D.C. (June 5, 2020) — This week, PeopleForBikes finds hope in a new bill released by the U.S. House Transportation and Infrastructure Committee that would significantly increase federal funding for bikes. PeopleForBikes and our partner organizations worked steadily to ...read more

BOULDER, COLO. (May 26, 2020) — PeopleForBikes is launching the first-of-its-kind PeopleForBikes Business Intelligence Hub, a dashboard for daily and weekly data insights for the bicycle industry covering ridership, retail sales and consumer attitudes. These metrics will give an ...read more

LAKE WÃNAKA, New Zealand (April 23, 2020)—Mons Royale, New Zealand-based merino apparel company, this week launched its Support Your Local Retailer initiative to provide additional funding to its retail partners in light of the negative economic effects COVID-19. Customers can ...read more

CHICO, CA (April, 22 2020) - Incrediwear, makers of elite, wearable, anti-inflammatory sleeves, socks and braces, have launched their Help A Healthcare Hero Donation Program. The program is designed to get their pain-relieving, circulation-boosting products into the hands (or ...read more

BOULDER, COLO (April 17, 2020) — Aiming to inspire riders, support bicycle retailers, and unite the industry, PeopleForBikes is launching Ride It Out, a campaign to encourage responsible riding during the COVID-19 crisis. The Ride It Out campaign is designed to give retailers and ...read more