K2’s Goggle and Helmet Line Merge Style, Function and Compatibility

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K2 Skis

Seattle, Wash. (January 24, 2014) – K2’s 2014/15 goggles and helmets feature upgraded technology that takes style, fit and protection to the next level. The superior goggle and helmet compatibility is showcased across the entire product line.

With a top-line profile designed to ensure that helmets and goggles pair seamlessly, K2 has achieved a comfortable, streamlined fit - regardless of model or brand. New colors and graphics that merchandise effortlessly ensure skiers will be turning heads on the mountain and in the lift line.

K2’s aesthetically clean helmet offering includes a total of 11 models. The inconspicuous designs hold a number of technical benefits. Full-Wrap washable liners create a comfortably snug fit while three different specially engineered fit systems allow for a wide range of adjustability. The trusted Boa® FS360 fit system, found on the new Route, allows for easy one-turn adjustment, to comfortably fit a range of head sizes. Similar to the Boa® system, and found on the Diversion, Rival, Virtue and Ally, is K2’s easily adjustable 360 K2Dialed™ fit system. The ergonomically inspired three point adjustable interface of the K2 Dialed fit system is utilized on the Phase, Thrive and Emphasis.

K2’s goggle collection delivers perfect helmet integration while achieving extraordinary optical clarity through the use of spherical Lenses by ZEISS. New for this year is the competitively priced, semi-frameless PhotoAntic series. Featuring large format spherical lenses and a slotted nose bridge for superior fit, the PhotoAntic keeps skiers looking good without breaking their budgets. The men’s PhotoKinetic and PhotoPhase as well as the women’s Captura and Sira models are available in more than ten lens options that include the hydrophobic Ri-Pel® coating that helps eliminate scratching and smudging.

K2 maintains focused on delivering innovative style, performance and compatibility throughout its helmet and goggle collection. For more information on K2 Helmets and Goggles, please visit http://www.k2skis.com.

About K2 Skis
Seeking fun through innovation since 1962, K2’s all-mountain philosophy and technological advancements continue to lead the ski industry. Whether in the park and pipe, on resort groomers or deep in the backcountry, K2 is all about having fun while skiing the entire mountain. The brand’s progressive ingenuity and comprehensive approach to maximizing skiers' experiences and performance in any condition is evident throughout its collection of award-winning products that not only include skis, but also ski boots, helmets, goggles and backcountry safety tools. For more information on K2’s latest ski products, dealers and team activities, visit K2skis.com.

Media Contact Info:

Verde Brand Communications

Alex Hunt

alex@verdepr.com

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