WHITE RIVER JUNCTION, VT (Sept. 6, 2011) —Ibex Outdoor Clothing, manufacturer of technical merino wool apparel and accessories of the highest quality, has been named among the top e-tailers of 2011 in InternetRetailer’sSecond 500 Guide. In the inaugural edition of the Second 500 Guide, Ibex ranked 49 in the Merchandising (apparel/accessories) category and 693 overall.
Ibex’s placement in the 2011 Second 500 Guide is due to the company’s tremendous 2010 e-commerce growth. “With a growth rate in web sales of 46-percent in 2010, Ibex was among the fastest-growing manufacturers in our Second 500 rankings,” said Mark Brohan, Director of Research and Product Development at Internet Retailer.
Internet Retailer’s Second 500 Guide ranks retail web sites in the U.S. and Canada from 501-1000 based on annual web sales. Internet Retailer spent months gathering information for the 2011 Second 500 Guide and determining who’s in and who’s out. Internet Retailer found companies in a number of ways, including recommendations from web site vendors, an open call for submissions and, most often, from its own daily research on the latest e-commerce news at the magazine.
“Breaking into the Second 500 is a great accomplishment for our team,” said Keith Anderson, Vice President of Marketing for Ibex. “We are building stronger relationships in our online store and that it is translating into increased awareness, traffic, and brand insistency across all channels.”
Internet Retailer's definitive ranking and analysis of America's 500 up-and-coming e-retailers is based on annual 2010 Internet sales, researched by Internet Retailer and confirmed by retailers. This report includes company financial, operational and performance data, as well as vendors in key categories. For additional information on Internet Retailer’s Second 500 Guide, please visit: internetretailer.com/second500.
For additional information on Ibex Outdoor Clothing, please visit the Ibex social media release site for up-to-date company news, featured products, video and much more.
Ibex is a designer of year-round merino wool and organic cotton outdoor clothing and cycling apparel, founded in the belief of the superior natural performance and properties of wool.Ibex couples the natural renewable resource with technical innovation and inspired design to create apparel for a diverse range of outdoor and active pursuits and passions. Men’s and Women’s items are divided into Ride, Base, Zing, Peak and Live categories, and are made from the best merino wool fabrics sustainably sourced from New Zealand. All Ibex clothing and accessories are available for purchase online, in catalog and through outdoor specialty stores. For more information, visit www.ibex.com.
About Internet Retailer
Published by Chicago-based Vertical Web Media LLC, Internet Retailer is a monthly national business magazine that is at the core of the leading retail information web site, an e-commerce conference and five directories that serve the retailing community. Internet Retailer's 42,500 subscribers and 250,000 monthly web readers represent senior executives primarily from retail chains, independent stores, catalogs, virtual merchants and brand name manufacturers. Internet Retailer's circulation represents the largest multichannel readership base of any retailing magazine.