Headsweats to Give 50% of Sales from Colorado Flood Relief Collection to American Red Cross


Septmeber 19, 2013 – Cincinnati, OH – In response to the massive flooding that hit Colorado this past week, Headsweats will immediately start giving 50% of all sales from its Colorado Flood Relief Collection to the American Red Cross to offer aid to the those affected by the Colorado Floods. One of the worst natural disasters that Colorado has seen this century, the floods that occurred last week left thousands of people displaced and caused President Obama to declare the area a major disaster. Officials have said that Boulder County alone will need an estimated $150 million to rebuild major roadways and bridges.

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“Our sales office is based in Boulder, so we had many team members who were directly affected by the storms and flooding in the area,” states Mike McQueeney, President of Headsweats and longtime Boulder resident. “We wanted to give back to and support our community through this tough and difficult time of rebuilding.”

For every Colorado Flood Relief Collection Race Hat and Supervisor sold, Headsweats will give 50% of the sale to American Red Cross. More information on the collection can be found at www.headsweats.com or please contact Angie Houck at angie@darbycommunications.com. For more information on how you can help the American Red Cross in Colorado, visit http://www.redcross.org/co/denver.

About Headsweats

The Headsweats line includes ultra-light, supremely wicking performance headwear that dominates the triathlon, cycling, running and endurance markets. A spirit of innovation and well-developed partnerships such as the official headwear of Ironman globally and the official product of the Tour de France, along with unsurpassed customer service, has established Headsweats as a market leader for more than a decade. With a dedication and commitment to cutting-edge materials, innovative designs and the most comfortable, best fitting headwear in the industry, the Headsweats team is constantly looking towards the future of performance headwear. Keep a cool head. www.headsweats.com