Mt. Airy, North Carolina (For Immediate Release) — For Fall 15, Farm to Feet, makers of 100% American socks, is introducing an innovative collection of socks featuring a layered knit technology that provides ultimate comfort while reducing bulk designed for wintersports enthusiasts. The collection will be introduced at the 2015 Outdoor Retailer Winter Market (booth BR 429) and 2015 SIA Snow Show (booth 1511).
“Skiers are very particular about their socks and our new collection is sure to be their new favorite, no matter the conditions of the day,” said Kelly Nester, president of Farm to Feet. ”These socks include all the technology that has made our socks so popular, plus some added twists to improve fit and reduce bulk inside the boot.”
The Farm to Feet Adventure Snow Collection includes multiple designs in three weights, ultralight, lightweight, and medium weight. Farm to Feet has employed a layered design construction coupled to create cushioning and durability zones that are anatomically designed to target key impact areas and optimize weight while increasing durability and comfort.
The Jackson is an ultralight sock with no cushioning designed for the racer or expert skier who demands performance and prefers the thinnest sock possible to optimize feel and response within their boot. The Jackson is flat knit with friction free nylon resulting in a minimalistic sock that easily slides into tight fitting, stiff boots. Additionally, to create its clean graphical design Farm to Feet used a drop out knitting technique that helped to further reduce the sock’s weight. The Jackson is offered in a men’s and women’s model. MSRP- $19
The collection includes four lightweight styles, including the men’s and women’s Waitsfield (MSRP- $23) and women’s Sugar Mountain (MSRP- $24) and Alpine Meadows (MSRP- $24). Each style features half-density cushioning targeted at the heel and shin to provide comfort without additional bulk. Below the cushioned shin area is a mesh section in the anterior ankle area to reduce bunching and bulk inside boots. The outer graphical designs are layered over the yarns next to skin, as opposed to the traditional method of having them knit into them, creating in a very clean interior and an improved fit.
The men’s and women’s Park City (MSRP- $26) is a medium weight sock designed for skiers, snowboarders, and wintersports enthusiasts who desire warmth and comfort without sacrificing performance. The Park City is very similar to the lightweight styles, but with full density cushioning zones in the toe, heel, and shin areas and half density cushioning in the calf.
Each sock features the construction principles common in all Farm to Feet socks including a seamless toe closures, a comfort compression fit from the top through the arch, and superior cushioning for ultimate performance and comfort.
As with all Farm to Feet socks, the names of the socks are derived from U.S. locations tied to the brand or its partners. For it’s Snow Adventure collection, Farm to Feet pays homage to these partners in key ski markets:
Jackson, WY - home to Larry Hartenstein, retail manager for Jackson Hole Mountain Resort, who consulted on the ski collection design
Waitsfield, VT – home to Pale Morning Media, Farm to Feet’s public relations partner
Sugar Mountain, NC – home to Farm to Feet’s favorite local ski area
Alpine Meadows, CA – home to Farm to Feet’s California sales representative
Park City, UT- home to Batch 171, Farm to Feet’s branding and design partner
ABOUT FARM TO FEET
Farm to Feet™ is committed to the single, simple goal of creating the world’s best wool socks by exclusively using an all-American recipe: US merino, US manufacturing, and US workers. With its supply chain completely within the U.S., Farm to Feet is able to ensure the highest quality materials and end products, while having as little impact on the environment as possible. Once the wool is grown and sheared in the Rocky Mountains, the remaining processes take place within 300 miles of its sustainability-focused knitting facility in Mt. Airy, NC. All Farm to Feet socks feature seamless toe closures, a comfort compression fit from the top through the arch, and superior cushioning for ultimate performance and comfort. Learn more at www.farmtofeet.com and join us on Facebook.