Eleanor McMahon Sachs Joins CGPR as Executive Vice President

CGPR, a boutique public relations firm that works primarily with companies in consumer, general sports, outdoor, real estate and crisis communications, today named Eleanor McMahon Sachs as executive vice president.
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ELEANOR MCMAHON SACHS JOINS CGPR AS
EXECUTIVE VICE PRESIDENT

MARBLEHEAD, MASS. (DEC. 14, 2006) – CGPR, a boutique public relations firm that works primarily with companies in consumer, general sports, outdoor, real estate and crisis communications, today named Eleanor McMahon Sachs as executive vice president. Sachs's primary responsibilities will include developing future growth strategies and driving new business for the agency, in addition to supervising CGPR accounts including Gramicci, Johnson Outdoors and W.L. Gore and Associates.

Sachs joins the Marblehead, Mass.,-based firm from Weber Shandwick in Cambridge, Mass., where she worked on the agency's consumer practice for more than seven years, handling accounts including CVS/pharmacy, J. Jill and Ocean Spray Cranberries.

Prior to Weber Shandwick, Sachs worked for Brotman Winter Fried Communications in Washington, D.C., working on major special events and public relations efforts for such clients as Vidal Sassoon, Ringling Bros. and Barnum & Bailey, Disney on Ice and the Fannie Mae Foundation. In addition, she served as a media specialist for the World Bank's News Bureau.

“Eleanor brings the expertise and proven track record that we need to take CGPR to the next level,” said Chris Goddard, CGPR president. “Her expertise in the consumer market will be a strong addition to our rapidly growing business.”

Sachs is a Boston Marathoner and member of Boston Women Communicators. She has a BA from Miami University, Ohio, and resides in Salem, Mass., with her husband Keith and son Charlie.

CGPR provides public relations services to companies in the consumer, sports, outdoor, winter sports and real estate categories. Chris Ann Goddard, a public relations veteran with over 30 years' experience, heads CGPR. The agency is known for its strong media relations skills, strategic planning, event planning and execution, sponsorship support and crisis communications. CGPR is headquartered in Marblehead, Massachusetts, just outside Boston, and in Darien, Connecticut, just outside New York City. For more information, please visit http://www.cgprpublicrelations.com


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