Drift Innovation Unleashes the New HD 170 Stealth

Company Raises the Bar in Action Sports Helmet Cameras

Boyne City, Mich., (Jan. 25, 2011) – The escalating noise about wearable point of view cameras in action sports just got louder with the release of the Drift Innovation HD170 Stealth. The Stealth has everything action sports enthusiasts want in high definition point of view video camera: an integrated LCD screen, wireless remote, slow motion technology with 60 frames per second (fps), 170 degree field of view and intuitive operation.

The Stealth (pictured to the right) features the same high quality HD video and easy-to use functions as the Drift HD170, such as the LCD screen, RF remote, and 170-degree rotating lens. New features include:

-All black color in response to consumer requests

-Slow motion recording options: frame rates include 25,30,50 and 60 fps in 720p or 25 and 30 fps in 1080p.

The 60 frames per second chip integrated into the new Stealth allows users to elevate their video editing capabilities with technology that slows down the footage, enabling the viewer to re-live and break down each second of the action. From big cinema motion pictures to popular YouTube home videos, the slow motion effect has been trendsetting in many action sports movies. This important feature is now available with the all-inclusive Stealth.

“HD170 users appreciate existing HD170 product innovations, such as the integrated LCD screen and wireless remote. The new black HD170 Stealth will also incorporate 60 frames per second for professional quality slow motion video,” said John Rounds, global director of sales and marketing for Drift Innovation. “We’re giving action sports enthusiasts everything they’ve asked for in one camera.”

For a short video clip shot with the new Stealth demonstrating the slow motion technology please visit: http://vimeo.com/18913320. The Stealth, MSRP $349, will be first available at www.bhphotovideo.com and www.mypov360.com.

For more information about Drift Innovation please visit: http://www.driftinnovation.com.

About Drift innovation:

Drift Innovation is a wearable Point of View Camera product company offering consumers wide-angle recording capabilities to capture all their adventures and activities. Designed with smart real life use features, it is highly recommended by the specialists in outdoor sports, motorsports, and snow sports. Drift captures the action from the every individual’s point of view and offers easy ways to share and re-live the experience with friends and family. For more information about Drift Innovation, visit www.driftinnovation.com.