Portland, OR (August 12, 2019) — BLACKYAK, manufacturer of award-winning mountain apparel, has been invited to attend Grassroots Outdoor Alliance Connect buying show this fall.
Grassroots Connect is an invitation-only national show designed to focus on independent specialty outdoor retailers, creating a unique format that simplifies the typical tradeshow, and improves the buying, selling, and collaboration process between retailers and brands. BLACKYAK will show their global collection of mountaineer-designed technical outerwear at the GOA Connect Show November 1 – 4, 2019 at the Denver Convention Center.
“It is an honor to be welcomed to the Connect show this fall. Grassroots Outdoor Alliance represents the best in core specialty retail and our missions are aligned,” said Jeff Krahenbuhl, North American Sales Director. “BLACKYAK is committed to brick and mortar specialty retail, as we believe that is the best way to experience our brand’s bold style lines, innovative materials, and unique construction techniques used in every product in our line. We are very excited to present the BLACKYAK brand and collection to Grassroots Connect retailers this fall.”
“We are always excited to see a brand setup up to put specialty retail first,” said Gabe Maier, Vice President of Grassroots Outdoor Alliance. BLACKYAK is a family owned and run brand based in South Korea. Their products are only available at the best specialty retailers in the US and Canada. BLACKYAK directly supports independent specialty retail and the Grassroots Outdoor Alliance.
Founded in 1973, BLACKYAK offers mountain climbers the technical garments they need to realize their mountaineering goals. BLACKYAK’s award-winning design and development team creates industry-disrupting products featuring mixed materials that protect against the cold, wet, and wind. BLACKYAK also takes its social responsibility seriously, giving back to the people of the Himalaya, constructing schools, supporting coffee farmers, and hosting mountain cleanups all over the world. www.blackyak.com
ABOUT GRASSROOTS CONNECT
Grassroots Connect is the twice-annual buying show of Grassroots Outdoor Alliance, a national association working together for the health and growth of independent specialty outdoor retail. Designed specifically to improve retail buying results, Grassroots Connect is scheduled as early as possible in the buying cycle, providing a highly efficient opportunity for retailers, reps and vendors to present, discuss, plan and collect pre-season orders. Grassroots Connect attracts nearly 1,000 independent specialty retailers, vendor brands, and members of the outdoor industry community to each show. The next Grassroots Connect will be hosted in Denver, Colorado (Nov. 1-4, 2019). For more information on Grassroots Connect, please go to https://connect.grassrootsoutdoors.com