ArchiTec Launches NZ Collection

New ‘Farm to Wear’ collection inspired by the South Island of New Zealand, Uses Global Merino Textiles.
Author:
Publish date:

San Francisco, CA (Oct. 10, 2018) — The highly anticipated second release, The NZ Collection, from the adventure travel focused brand launched officially on October 8. Every ArchiTec collection is inspired by a place in time, with this one taking its cues from the South Island. This setting provided a unique opportunity to develop a collection focused around the rich tradition of New Zealand Merino Wool production while also field testing each piece across a wide range of environments.

It is essential to the founders of the brand to maintain the highest standards of materials sourcing, production and customer satisfaction. Therefore, ArchiTec designs and produces in the U.S. and offers a lifetime guarantee. Ensuring ethical and sustainable sourcing and production is at the core of ArchiTec. With this in mind, co-founders Justin Seale and Suzann Stone traveled to New Zealand this past March to have an immersive experience at Glenbrook Station. Their stay on the Station was steeped in the history, process, and challenges of New Zealand merino wool production as well as meeting the sheep whose wool would become part of this collection and getting to know the people who choose to raise them.

The NZ Collection features ArchiTec’s combination of clean modern design, high-performance fabrics, versatility, and thoughtful accents that can stand up to any adventure – from hiking the Routeburn Track and Mt. Cook, to mountain biking in Queenstown, wine tasting in Nelson, and dining out in Auckland. “We are inspired by Jacques Cousteau’s lifelong credo, ‘We must go and see for ourselves,’” says Justin Seale, Co-founder of ArchiTec. “Our visit to New Zealand and Glenbrook Station in particular, revealed a way of life centered around the outdoors and producing merino wool at the highest levels of sustainability and ethical treatment.”

Three core pieces build the merino story in this collection: the Carson Pullover and the Hillary Full-Zip hoodies, and the Glenbrook Workshirt. Both the Carson and Hillary are crafted from a mid-weight Global Merino 18.5 micron Ponti wool with Core Rapt™ Nylon Technology. This technologically advanced treatment of merino creates a fabric that’s at once uber-soft, comfortable, durable and naturally antimicrobial. With an athletic cut, double-lined hood, concealed utility pocket and a longer tail to accommodate for high output activities, either hoodie will be an instant wardrobe staple.

The Glenbrook Workshirt is a future heirloom. Designed around Global Merino’s 200gsm Plain Weave woven Merino Chambray, the reimagined two-pocket work shirt provides excellent temperature regulation and is wearable for weeks on end in almost any climate. Its sharp looks are matched by its softness and durability.

ArchiTec’s progressive retailing model and crowdfunding design, allows customers to receive the best pricing on limited edition pieces. All new collections are initially launched in a Workbench for 30 days for customers to review, provide feedback, and order at pre-sale pricing. Collaborating with customers ensures that only the best products are built and nothing goes to waste.

“In 2017, Earth Overshoot day occurred on August 2nd. This means that on that day we had already used more from nature than our planet can renew in the whole year,” says Suzann Stone, Co-founder of ArchiTec. “As a brand, we value quality over quantity allowing us the opportunity to encourage less consumption. We create well-designed, essential apparel that serves multiple purposes and is meant to last for years, rather than creating ‘fast fashion.’

About ArchiTec

Designed and built in California, ArchiTec is technical apparel for the modern adventurer. The inspiration behind the ArchiTec brand came from the Founders’ love of travel, the outdoors and an obsession with packing light. We build everything with quality, sustainable design and premium technical fabrics that are meant to last a lifetime. We deliver products and experience that embrace the spirit of discovery and seeing for oneself. "We Must Go and See For Ourselves" --Jacques Yves Cousteau

About SIMBOL Communications

formed to help brands tell truthful, authentic stories through exposure in a wide variety of media outlets, developing creative in the outdoor, cycling and fitness industries — as both industry professionals and competitive enthusiasts — the founders of SIMBOL have the all the tools to get powerful stories to the right audience.

Related

011_D4B8614-Edit (1)

Ridge Merino Launches Summer 2019 Collection

Mammoth Lakes, Calif. (June 26, 2019) – Ridge Merino®, makers of high-quality Merino wool clothing, released its 2019 summer collection featuring lightweight apparel with natural sun protection. The new summer lineup includes tanks, tees and sun hoodies, all featuring the ...read more

RidgeMerinoSierras-1670114

New Ridge Merino Aspect Series

Mammoth Lakes, CA - (October 10, 2018) – Ridge Merino®, makers of outstanding merino wool clothing at an exceptional price, announced the launch of its 2018 Fall Collection. The new line features the Aspect Merino Wool Baselayer Series with (m)Force™ technology, a merino fiber ...read more

Kora-dec2020-JakeBaggaley-4184 (2)

Yak Wool Pioneer Kora Launches New Yushu Base Layer Collection

February 2, 2021 - kora (https://koraoutdoor.com), the pioneer in using Yak wool for performance apparel, today announces the launch of its new Yushu collection of base layers, which provide exceptional warmth, softness and breathability with added corespun panels to ramp up ...read more

Farm to Feet

Farm to Feet AT Collection launches in time for thru-hiking season

Mt. Airy, NC - March 7, 2018  The Farm to Feet Appalachian Trail collection is now in stores just in time for the first hikers to begin their trip from Springer Mountain, GA, to Mount Katahdin, ME. The collection includes the Clingmans Dome, Max Patch, Damascus, and Harpers ...read more

Dry_collar_lifestyle

Stunt Puppy Joins Forces with Renowned New Zealand Brand D-Fa Dogs Combining both brands’ products is sure to create a powerful new force in premium dog gear; all products under Stunt Puppy name going forward

Minneapolis, MN (July 19, 2018) — With their sights firmly set on becoming the leader in high-performance products for active dogs and their owners, upstart brand has joined forces with like-minded New Zealand brand . The Stunt Puppy name will cover both going forward, but each ...read more

lifestyle 1

ArchiTec signs SIMBOL Communications as PR Agency of Record

San Francisco, CA (July 5, 2018) — The highly regarded men’s apparel brand ArchiTec, founded in part by notable designer Justin Seale, has hired Park City-based SIMBOL Communications as their public relations agency of record. ArchiTec is an adventure and travel-inspired men’s ...read more

Merino10 No Show Tab Cushion Emerald (rear 3-4 view)

Feetures Announces Made in America Merino 10 Collection

Charlotte, NC – September 10, 2018 – Feetures, a market leader in performance socks, is raising the bar on sock comfort with a new line of merino wool socks this fall. The Merino 10 collection is constructed with merino wool and TENCEL®, a synthetic fabric that is far softer than ...read more

Ridge Convict Hoodie W_s_full

Ridge Merino Launches Fall/winter 2019 Collection

Mammoth Lakes, Calif. (October 3, 2019) ​– ​Ridge Merino​® announces the launch of its Fall/Winter 2019 Merino wool clothing collection. Some highlights of the collection include new hoodies, compression tights, accessories as well as updated design features and colors in the ...read more

SmartWool & New Zealand Merino to Host First of Its Kind, Wool Week To

SmartWool LLC, a leading outdoor performance brand offering technical apparel, socks and accessories, is partnering with the New Zealand Merino Company and the New Zealand Merino Growers to host the Outdoor Industry's own version of a Wool Week tour complete with associate ...read more