Swiftwick Selects Purple Orange Brand Communications as Public Relations Agency of Record

Swiftwick makes the best socks you will ever wear. Guaranteed.
Author:
Publish date:
swiftkick logo

Jackson Hole, WY (January 16, 2020) — Purple Orange Brand Communications is thrilled to announce a new partnership with Swiftwick to oversee all PR efforts on behalf of the brand. Swiftwick prides itself on being inspired by adventure, made in the USA, and choosing sustainable processes to create “the best socks you will ever wear.” Purple Orange will help Swiftwick broaden the brand from its current strength in cycling and running markets to become the go-to performance sock for all outdoor and active lifestyle customers.

“Swiftwick is a brand on a mission to empower people to be the best version of themselves through the pursuit of adventure,” says Joanna Mariani, CMO at Swiftwick. “When searching for a PR agency it was crucial for us to find a partner that not only understood our products and the customers we serve but also embraced the mission and values of our brand. Purple Orange has quickly immersed themselves in that mission and we are excited about our future partnership.”

“Swiftwick rapidly made a tremendous name for itself with some of the most hard-to-please customers that exist: endurance athletes,” said Chris Dickey, Purple Orange Principal. “We are excited to help tell the Swiftwick story and grow the brand with the broader outdoor consumer.”

Swiftwick empowers life's adventures through thoughtful design, superior craftsmanship, and a continuous passion to help others do what moves them. Their values lie in their customers; whether it’s the professional cyclist or 5K runner, Swiftwick is there to support them every step of the way. Check out all of Swiftwick's performance socks for hiking, running, cycling, fitness, golf, snowsports and a variety of other activities at www.swiftwick.com.

ABOUT SWIFTWICK

Swiftwick was founded in 2008 when a mountain biker saw the need for a high-performance sock with superior moisture-wicking and incredible fit. Today, based in Brentwood, TN, they are an international brand developing performance socks for every adventure. All Swiftwick products are made in the USA using the most sustainable practices available and are backed by the company's "Best sock you will ever wear" guarantee. www.swiftwick.com

ABOUT PURPLE ORANGE

Founded in 2009 in Jackson Hole, WY, Purple Orange LLC produces small batch, high quality brand communications mixed with creativity, modern mediums and a respected authentic voice. Our professional influences range from publishing, large and small agency work, journalists and former in-house marketing; we like to think we see the whole picture for our clients. Specializing in outdoor and active lifestyle brands, our clients have spanned industry-leading performance apparel brands, food and beverage, outdoor tech, and non-profit work. We strive to create, execute and deliver customized communication platforms that meaningfully connect brands with their audiences. PurpleOrangePR.com

Related

NATHAN Sports Selects Purple Orange as Public Relations Agency of Record

Fountain Valley, CA. (January 8, 2019) — NATHAN Sports, maker of industry-leading Running Essentials™ gear, is pleased to announce they have partnered with Purple Orange Brand Communications to oversee and manage all PR efforts on behalf of the brand. For years, NATHAN has ...read more

Sea to Summit Names Purple Orange Brand Communications as Public Relations Agency of Record

Boulder, CO (August 13, 2020) — Sea to Summit, the global adventure equipment brand headquartered in Perth, Western Australia, is pleased to announce a new partnership with Purple Orange Brand Communications to oversee all PR efforts on behalf of the brand in North America.Sea to ...read more

Somewear.Hotspot_square

Somewear Labs Selects Purple Orange as Public Relations Agency of Record

Jackson, WY (Sept 19, 2018) — Somewear Labs, an emerging leader in adventure communication technology, is pleased to announce it has partnered with Purple Orange Brand Communications to oversee and manage all PR efforts on behalf of the brand. Following a successful crowdfunding ...read more

Purple Orange Brand Communications Logo

Purple Orange Brand Communications Opens Colorado Office And Adds New Talent

Jackson Hole, WY — Nov 13, 2017 Creative brand communications agency Purple Orange is pleased to announce a new office opening and new hires. Located in Wyoming at the base of Jackson Hole’s town-hill Snow King Mountain, Purple Orange Brand Communications has served a wide-range ...read more

Kammok Partners with Purple Orange Brand Communications

Jackson, WY. (May 16, 2016) —Kammok, producers of outdoor shelter and sleeping solutions for the modern adventurer, has partnered with Purple Orange Brand Communications as the company’s PR agency of record. Based out of Jackson, WY, Purple Orange is a full service public ...read more

cep_logo_snews

CEP Compression Partners with Purple Orange Brand Communications

CEP Compression Partners with Purple Orange Brand Communications Jackson Hole, WY (March 6, 2015) — CEP Compression, the original innovator and leader within the performance compression market, has partnered with Purple Orange Brand Communications as the company’s North American ...read more

Purple-Orange-small

GoMacro® Partners with Purple Orange Brand Communications

GoMacro® Partners with Purple Orange Brand Communications Jackson Hole, WY (March 16, 2015) — GoMacro®, creators of convenient and delicious food products made with the highest quality natural ingredients, has partnered with Purple Orange Brand Communications as the company’s ...read more

What’s UP Public Relations is Agency of Record for FITS Socks, Co.

What's UP Public Relations is Agency of Record for FITS Socks, Co.Denver, Co – February 11th, 2010 FITS Socks Co., in Niota Tennessee as of January 2011 has engaged What's UP Public Relations for their communications and marketing goals for 2011. The emerging brand and ...read more