GoMacro® Partners with Purple Orange Brand Communications
Jackson Hole, WY (March 16, 2015) — GoMacro®, creators of convenient and delicious food products made with the highest quality natural ingredients, has partnered with Purple Orange Brand Communications as the company’s North American PR agency of record. Based out of Jackson Hole, WY, Purple Orange is full service public relations and brand communications agency that specializes in outdoor, active lifestyle, and natural food brands.
GoMacro was founded in 2004 and inspired by the experience of a mother and daughter seeking a healthier diet after a breast cancer diagnosis. Sacrificing neither taste nor nutrition, all GoMacro products are guided by the simple principal that everything we eat should have a positive effect on the body. Because of this, every GoMacro product is USDA Organic, Non-GMO Project Verified, Certified Gluten-Free, Vegan Certified, Kosher Certified and soy-free.
Chris Dickey, Founder and Principal of Purple Orange Brand Communications, said, “GoMacro is a fantastic company; organic gardeners and lovers of slow food who are true to their roots, creating products with remarkable nutrition and taste. Leveraging our experience in natural food and sports nutrition, we’re excited to take this message and run with it.”
Of the new partnership, GoMacro Co-Founder and CEO Jola Sonkin also commented, “GoMacro has been experiencing exceptional growth making it high time to expand our PR capabilities. However, as a family owned business it is important that all our partners not only love our products, but also live the principles our brand represents — we couldn't have found a better partner than Purple Orange.”
GoMacro, famous for the company’s award-winning MacroBar collection, launched a new line of delicious and functional bars called Thrive at the Expo West Trade Show earlier this month.
Inspired by the experience of a mother and daughter seeking a healthier diet in the face of cancer, GoMacro was founded under the simple principal that everything you eat should have a positive affect on your body. GoMacro produces 100% plant based, gluten-free, USDA Organic, Non-GMO packaged food products. GoMacro’s award-winning MacroBars and recently launched Thrive Bars are produced in Viola, Wisconsin, near the GoMacro family farm. For additional product information and more about our story, please visit GoMacro.com or call 1-800-788-9540. Find us on social media at @gomacro
About Purple Orange Brand Communications
Founded in 2009 in Jackson Hole, WY, Purple Orange LLC produces small batch, high quality brand communications mixed with creativity, modern mediums and a respected authentic voice. Our professional influences range from publishing, large and small agency work, and former in-house marketing; we like to think we see the whole picture for our clients. Specializing in outdoor, active lifestyle, and natural food brands, our clients span industry-leading performance apparel brands, food and beverage, outdoor tech, and non-profit work. At Purple Orange we strive to create, execute, and deliver customized communication platforms that meaningfully connect brands and their audiences.