Every holiday is an excuse to have fun engaging with your customers. Here’s how 6 outdoor retailers get into the spirit (get it?) of Halloween.

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Custom gear kiosk

Customize it!

Picture this: You walk into your favorite local outdoor shop in search of the perfect new down puffy. You walk past all the racks of Patagonia, Marmot, Mountain Hardwear, and The North Face, and straight to a smart-looking kiosk in the center of the floor. Via a 42-inch touch ...read more