Keep up by reading Industry Buzz. Here are today's top headlines:
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- Public lands politics: The U.S. House of Representatives passed a number of acts that will preserve and protect lands across the country. On the other floor, the U.S. Senate rejected two amendments that would have compromised the Land and Water Conservation Fund (LWCF). “For too long, LWCF funds have been siphoned off for non-conservation purposes, which is why it is critical for Congress to provide full and dedicated funding for LWCF," Tom Cors, director of government relations for lands at The Nature Conservancy and a spokesman for the Land and Water Conservation Fund Coalition. "This program has the support of the outdoor recreation industry, governors, mayors, sportsmen, small business owners, conservation leaders, landowners, ranchers, and millions of Americans, and we look forward to working with Congress to fully fund LWCF.”
- Brick and mortar: Sun & Ski Sports is opening two new locations in Park City, Utah and Mammoth, California. Each store will feature winter sports apparel and equipment and a full-service ski and snowboard shop and bike shop.
- Outdoor Retailer unveiled the floorplan and events and education schedule for the Outdoor + Snow Show 2020 in January 2020. Check out who's going and what there is to see.
- Formidable Media recently signed two new clients. WhereNext is a full-service global creative agency and production company with offices in Bogotá, Colombia; Seattle, Washington; Girona, Spain; and Portland, Oregon. And Titus Adventure Company (TAC) is a Colorado-based outdoor vehicle and gear rental outfitter that gets you into the mountains fast, safe, and without the stress and hassle of traditional rental operations.
- Shār Snacks, a sustainably-minded and innovative snack food company, appoints Verde Brand Communications as its public relations and communications agency of record. Shār’s nine ingredients are sourced from small family organic farms and 20 percent of the brand’s net profits are donated to The Conservation Alliance — another Verde partner.
- Norrøna is continuing to expand its U.S. presence and recently added regional sales representatives Kyle Hadersberger and Derek Humphrey to the team.
- Kathmandu named Reuben Casey as the new head of the outdoor retailer.
- Bedrock Sandals is moving its headquarters from Richmond, California, to Missoula, Montana.
- Worthwhile reading: "Gorpcore: Why people who rarely go outside are wearing hiking gear" (The Guardian)