Retail College: Sell more portable power products

This new FREE course is one of 12 Retail College installments we're rolling out to educate retail employees on the latest tips and tricks to boost sales.

From batteries to solar chargers--and anything that runs on power--our new Retail College course will help you sell more electronics in your store.

Following the launch of our "Boost Your Sales: Footwear" course last year, we're rolling out 12 more Retail College classes over the next several months to help outdoor specialty retailers boost their sales in numerous categories. 

We know that you have other training tools at your disposal, but what’s unique about our courses is that they’re designed for retailers and taught by retailers. And they're 100 percent FREE to qualified retailers and retail employees. These courses are aimed at educating employees on the latest gear tech and most proven sales techniques, whether you’re a seasoned vet or brand new to world of outdoor retail.

We've partnered with a successful outdoor specialty shop to create each course, relying on their expert knowledge on how to sell. We've also tapped seasoned sales veteran, Malcolm Daly, to create a series of informative videos in which he offers his insights from the sales floor and lessons learned.

Right now, you can access the "How to Sell Portable Power" course, where retailers will learn how to create a display, understand solar panels and different battery storage sizes, engage with different kinds of customers, and close more sales. Enroll here

This is just the tip of the iceberg in terms of additional courses we’re planning for 2020. 

Here's are some of the other Retail College courses you can expect to see soon:

How to Sell Travel Underwear (launch date 9/16/19)

How to Sell Backpacks (launch date 11/18/19)

How to Sell Sports Bras (launch date 12/16/19)

How to Sell Insulation

How to Sell Tech Tees

How to Sell Sun Clothing

How to Sell Bug Clothing

How to Sell Water Treatment

How to Sell Trekking Poles

How to Sell Water Bottles

How to Sell Sleeping Bags

If you're a brand interested in sponsoring a course, please reach out to Casey Vandenoever at [email protected].


Red white and blue striped Saxx boxer briefs on a mannequin in a retail shop

Take our FREE course: How to Sell Travel Underwear

Virtually every customer who walks in your shop is a potential buyer of travel underwear. Technical undies are an easy upsell item for any camper, hiker, runner, skier, cyclist, or traveler. Our free course will help any sales associate—seasoned veterans or fresh new hires—lock more

Retail skills: Sell more insulated apparel

Regardless of where your store is located, there’s huge potential to make selling insulating layers a thriving category. Whether it’s a lightweight jacket for getting groceries or walking the dog when the temps dip to an expedition-weight down suit and everything in between, more

Customer looking at Big Agnes sleeping bag in retail store

Retail skills: Learn the ins and outs of selling sleeping bags

Mummy, rectangular, ultralight, synthetic, down, water-repellent down, full zip, no zip, and the list of sleeping bag options continues. It’s no wonder why customers’ heads spin when starting a sleeping bag search, which poses a substantial opportunity to connect with your shop. more

Four technical short sleeve T-shirts spread across a hardwood floor--one pink, one green, one light blue, one purple

This free online course will help you sell more tech T-shirts in your store

Most avid outdoor adventurers know to leave the cotton at home during any aerobic activity. Yet there are tons of people who wear what they have, not knowing the benefits of a T-shirt made from a technical fabric like wool or polyester. It’s time to enlighten them. With SNEWS’ more

Water bottle wall at Gearheads Outdoor Store

Retail skills: Sell more water bottles

From wide- and narrow-mouth, and plastic or stainless steel, to insulated or not, there are so many options when it comes to water bottles. And, often, there’s a paralysis of choice when it comes to customers trying to find a new one. With SNEWS’ Retail College: How to Sell Water more

a colorful wall of backpacks at Backcountry Experience

Retail skills: Sell more backpacks

Almost every adventure starts with a backpack, making it one of the key categories in any retail shop. And selling packs successfully (and responsibly) requires deep technical knowledge of features, fitting, and use. Our free online course will help any sales associate—seasoned more

Retail skills: How to sell sports bras

Selling sports bras can be thought of as a women-only sell, but it doesn’t have to be a mythological category in an outdoor shop that some floor warriors shy away from. With SNEWS’ Retail College: How to Sell Sports Bras online course, sales associates will dive into the more

MSR Mini Works Ex Filter

Retail skills: Learn how to sell water treatment devices

The last thing you (or your customers) want is to get a water-borne illness during or after a great adventure, so understanding the various types of backcountry water treatment devices critical. With SNEWS’ Retail College: How to Sell Water Treatment online course, sales more

Learn how to sell bug-repellent clothing

Nobody wants to be bothered by mosquitoes, flies, no-see-ums, or any other bug while trying to enjoy nature. But more and more people are steering clear of chemical bug repellents like DEET. That’s why bug-repellent clothing can be a great alternative for consumers looking to more