Don’t miss out: More new HFB products to check out

Get the most out of your Health & Fitness Business Expo experience. SNEWS brings you word of a few more new products, plus some important links such as where to find the floor plan and how to plan out your days at the trade show.
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Last week, SNEWS brought you some coverage of a few new products you should expect to see at this year’s Health & Fitness Business Expo, which will be held from Sept. 19-21 at the Sands Expo and Convention Center in Las Vegas.

Now we’re giving you a peak into a few more products that were submitted past the deadline, plus some important links to help you plan out your days at both HFB at Interbike.

PowerBlock (H820), which celebrates its 20th anniversary at this year’s show, will bring a few new products including its Ez Curl Bar (MSRP $149) that will retrofit with the past PowerBlock Urethane and Classic models.

“We’ve had a lot of requests from customers over the year to bring a bar/adapter back into the line,” explained Lance Goodemann of PowerBlock. The company also brings its PowerStation storage system for home fitness that has the capacity to store any PowerBlock products, plus accesstories like rollers, weighted vests and jump ropes. Plus, there is an optional attachment for a flatscreen TV available.

“We believe there is a strong and growing market for this type of system based on the popularity of exercise programs such as P90X that focus on home fitness over joining a gym or fitness facility,” Goodemann said.

This year HFB has a bigger focus on light commercial equipment, said Justin Gottlieb, director of communications, and if your purpose at the show is to see only the light commercial equipment, be sure to visit any one of these companies:

  • Body Solid (H401)
  • SportsArt Fitness (H501)
  • Fitness Master (H921)
  • AB Coaster (H328)
  • Waters Fitness (H314)
  • 3G Cardio (H623)
  • Bodycraft (H329)
  • HOIST Fitness (H939)
  • Bodyguard Fitness (H813)
  • Maximum Fitness Gear (TBD)

If you want to see what’s new and fresh from some of the new exhibitors to the show, here’s a list of the newest exhibitors:

  • 3G Cardio (H623)
  • AB7 America Inc (H324)
  • Burn Fitness (H334)
  • Blue Works Impex (TBD)
  • Jacobs Ladder (H844)
  • Jet Fitness (H927)
  • Nexersys (H744)
  • Qingdao Grand Fitness Int’l (H326)
  • Qamsam Enterprises (TBD)
  • TruDerma (H325)

For the interactive map for both HFB and Interbike, click here. For the full exhibitor list, which features 93 exhibitors as of Thursday, click here. To schedule an appointment with the SNEWS team, email us.

Powertec (H509) brings its new E-Trainer prototype to the show. The product delivers real time strength-training information directly to your smart phone and includes information such as: weight, reps, explosive power, cable pull distance, workout summer and results over days, weeks or months.

--Ana Trujillo

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