Celebrate a new era of outdoor industry trade journalism with the launch of The Voice, an independent, unfiltered trade journal produced by SNEWS. The premium 100-page magazine is packed with meaty, conversation-starting stories and drops on Jan. 30, during Day 1 of Outdoor Retailer Snow Show.
The party won't stop at The Voice Booth #56131-UL (located near The Camp), which will feature the Cocktail Caravan named Lolita—a vintage mobile bar serving up coffee, kombucha, mocktails, margaritas, snacks, and conversation during all three days of the show.
Mark your calendars for the following events, giveaways, and booth deliveries:
8:30 to 11 a.m. Days 1 and 2: Fuel up each day with Kuju Coffee pour-overs and sugar bombs from Voodoo Donuts. In an effort to cut down on waste, we encourage you to bring your own drinking vessels, but we'll also have a limited number of reusable EcoVessel mugs to distribute.
4 to 6 p.m. Day 1: Join us for happy hour and enjoy margaritas, various alcoholic mixed drinks, and non-alcoholic Brew Dr. Kombucha mocktails as well as conversation with the editors of SNEWS and The Voice. Lolita, the vintage mobile bar, will also be open for VIPs and meetings.
On Day 1 only, sign up for SNEWS newsletters to enter our giveaway for nearly $1,000 worth of gear and a grand prize—a 1% for the Planet My Planet Pass (a $200 to $400 value), which unlocks memberships to five environmental organizations, exclusive discounts, swag, and more benefits.
In one of the 16,500 issues of The Voice, we're tucking in a golden ticket that's redeemable for a spot on one of the BACKPACKER and Wildland USA backpacking trips, which range from five days in Capitol Reef in April to four days in Paria Canyon in October.
Booth Delivery Service
Get a copy of The Voice hand-delivered to your booth by our street team. Tweet at @snewsteam using the hashtag #weknowoutdoors and include your booth number, and one of our team members will find you on the show floor for a personal visit and delivery.