Rapid City, SD (March 22, 2017) — Strider Bikes, the world’s leading manufacturer and marketer of children’s no-pedal balance bikes, is pleased to announce it is participating in The Color Run in Dallas, Texas, March 25, with a Strider Adventure Zone for toddlers. The Strider activation in the fun and colorful Finish Festival will include a Strider Adventure Zone (ride and play area) where children as young as 18 months can learn to balance and ride on pedal-less Strider Bikes. Advanced Strider riders are welcome to bring their Strider Bikes and join Mom or Dad in the “Happiest 5K on the Planet”.
“We are happy to partner with a company whose mission celebrates healthiness, happiness, and individuality. At Strider, we are passionate about inspiring riding and adventure in children. This is a perfect fit!” said Ryan McFarland, Founder and Chief Enthusiast of Strider Sports. “And those kids are going to love being splattered in color!”
The Adventure Zone gives kids 18 months to five years old a chance to test ride a Strider Balance Bike, play with other kids, and develop balance and coordination in a custom designed area. This safe and friendly environment encourages kids to explore mobility on two wheels and experience the challenge and thrill of riding a Strider on unique terrains and obstacles. The Free Strider Adventure Zone will be located in the Finish Festival of the race taking place at Dallas Fair Park, 1818 First Avenue. It will open at 8 a.m. for kids from 18 months to 5 years old, and there will be demo bikes and helmets on site for families who don’t have their own Strider Bike. No previous experience required.
About Strider Sports International, Inc.
Founded in 2007 and headquartered in Rapid City, SD, Strider Sports designs efficient, no-pedal balance bikes for children as young as 18 months, as well as for older riders with special needs. Strider’s mission is to simplify a bike to its essence, so proper size, weight, and simplicity combine to eliminate any fear of riding and instill confidence in the rider. Strider No-Pedal Balance Bikes are industry-leading training bikes that help children as young as 18 months learn to ride effectively on two wheels. Strider also manufactures balance bikes for individuals with special needs and for seniors wanting to stay active later in life. The patented Strider Balance Bikes focus on the fundamentals of balancing, leaning, and steering without the distractions and complications of pedals or training wheels. Strider Bikes are now distributed in more than 75 countries worldwide. In 2015, Strider sold its one-millionth bike. To learn more and to find a retailer in your area, visit www.StriderBikes.com, like them on Facebook, and follow them on Twitter and Instagram.
About The Color Run®
The Color Run is the largest event series in the world and the first of its kind. Founded in 2012, the number one goal of The Color Run is to produce the “Happiest 5k on the Planet” giving participants an unforgettable experience. With no winners or official times, The Color Run celebrates healthiness, happiness, and individuality, helping participants achieve their fitness goals by providing a fun, un-intimidating running environment. To learn more about The Color Run, visit The Color Run Website. #Happiest5k #DreamInColors
The Color Run is a product of Bigsley™ Event House, a leading creator of experiential events including: The Color Run Night®, Pumpkin Nights, Dam Train Race, Electric Run® and Soul Pose™.