Modesto, CA and Sausalito, CA May 28, 2019 – Sherpa Adventure Gear, the socially-conscious company specializing in technical travel apparel has named OutsidePR as its agency of record.
“We are excited to join forces with OutsidePR to tell the Sherpa story. Their teams authentic, purposeful approach will be vital to telling a story as rich as ours. We are confident they will be a strong asset to the Sherpa Adventure Gear family,” explains Kelsie Costa, CEO of Sherpa Adventure Gear.
Since 2003 Sherpa has represented the heritage and culture of Nepal in its technical and lifestyle apparel designed with sustainable materials and technology. The company was created as a living memorial to the unsung heroes of Everest, honoring the community by providing economic and social opportunity to the people of Nepal through steady employment and quality working conditions. In 2018, Sherpa created jobs for more than 1,595 people in Nepal which is an increase of 74.5% compared to 2017.
In addition, for every product purchased a donation is made to the Sherpa Adventure Gear Fund which is a designated non-profit organization that provides educational opportunities for future generations of Nepali students. A donation is made to the Sherpa Adventure Gear Fund for each product sold worldwide, adding to the endowment that now supports 12 students from remote mountain villages with educational scholarships for elementary school through college.
Gordon Wright, president of OutsidePR, “A small brand can change the world, and Sherpa has proven that since their inception. We’re here to help that mission and spread the good word about the company’s product and their purpose.”
OutsidePR will amplify the brand’s presence and communicate the brand story and product through strategic and creative media engagement. You can get a preview of Sherpa’s Spring/Summer 2020 Collection at the upcoming Outdoor Retailer Summer Market at Booth# 36097 and schedule an appointment here.
For more information about Sherpa Adventure Gear, please visit
Please direct Sherpa Adventure Gear media inquiries to PR Senior Account Executive Kelsey McGrew at firstname.lastname@example.org
About Sherpa Adventure Gear
A small brand can change the world. Sherpa Adventure Gear crafts purposeful gear for all who seek adventure and who care about their impact on the world. With each purchase, you are helping reach our goal by providing opportunities through education and employment in Nepal. Sherpa Adventure Gear based in Modesto, CA is a wholly-owned subsidiary
of Innov8 Partners, LLC and distributes its products through specialty outdoor
retailers worldwide. For more information, visit sherpaadventuregear.com.
OutsidePR, located in Sausalito, California is one of the
leading boutique endurance and active lifestyle public relations agencies in
the country. We serve multi-national, leading brands with results-driven
communications strategies and specialize in publicity, media planning, crisis