Sherpa Adventure Gear Partners with OutsidePR

Publish date:

Modesto, CA and Sausalito, CA May 28, 2019 – Sherpa Adventure Gear, the socially-conscious company specializing in technical travel apparel has named OutsidePR as its agency of record.

“We are excited to join forces with OutsidePR to tell the Sherpa story. Their teams authentic, purposeful approach will be vital to telling a story as rich as ours. We are confident they will be a strong asset to the Sherpa Adventure Gear family,” explains Kelsie Costa, CEO of Sherpa Adventure Gear.

Since 2003 Sherpa has represented the heritage and culture of Nepal in its technical and lifestyle apparel designed with sustainable materials and technology. The company was created as a living memorial to the unsung heroes of Everest, honoring the community by providing economic and social opportunity to the people of Nepal through steady employment and quality working conditions. In 2018, Sherpa created jobs for more than 1,595 people in Nepal which is an increase of 74.5% compared to 2017.

In addition, for every product purchased a donation is made to the Sherpa Adventure Gear Fund which is a designated non-profit organization that provides educational opportunities for future generations of Nepali students. A donation is made to the Sherpa Adventure Gear Fund for each product sold worldwide, adding to the endowment that now supports 12 students from remote mountain villages with educational scholarships for elementary school through college.

Gordon Wright, president of OutsidePR, “A small brand can change the world, and Sherpa has proven that since their inception. We’re here to help that mission and spread the good word about the company’s product and their purpose.”

OutsidePR will amplify the brand’s presence and communicate the brand story and product through strategic and creative media engagement. You can get a preview of Sherpa’s Spring/Summer 2020 Collection at the upcoming Outdoor Retailer Summer Market at Booth# 36097 and schedule an appointment here.

For more information about Sherpa Adventure Gear, please visit

Please direct Sherpa Adventure Gear media inquiries to PR Senior Account Executive Kelsey McGrew at

About Sherpa Adventure Gear

A small brand can change the world. Sherpa Adventure Gear crafts purposeful gear for all who seek adventure and who care about their impact on the world. With each purchase, you are helping reach our goal by providing opportunities through education and employment in Nepal. Sherpa Adventure Gear based in Modesto, CA is a wholly-owned subsidiary

of Innov8 Partners, LLC and distributes its products through specialty outdoor

retailers worldwide. For more information, visit

About OutsidePR

OutsidePR, located in Sausalito, California is one of the

leading boutique endurance and active lifestyle public relations agencies in

the country. We serve multi-national, leading brands with results-driven

communications strategies and specialize in publicity, media planning, crisis

communications, and social media. For more information, please visit


Sherpa Adventure Gear Unveils Spring 2020 Line

Modesto, CA June 14, 2019 – Sherpa Adventure Gear, the socially-conscious company specializing in technical travel apparel, has revealed details for its Spring/Summer 2020 line. The line is crafted using innovative, sustainable technologies to create purposeful gear for the more

Sherpa Adventure Gear Enlists Industry Veteran Maria Vlahos as New Director of Design

MODESTO, Calif. May 29, 2019 – Sherpa Adventure Gear, the socially-conscious company specializing in technical travel apparel has recently appointed Maria Vlahos as Director of Design. Vlahos comes to Sherpa with more than 19 years of design experience in the outdoor apparel more

Title Nine Partners With OutsidePR

Emeryville, Calif, December 19, 2018 -- Title Nine, arguably the largest female-owned independent retailer in North America, today announced a partnership with OutsidePR to serve as its public relations agency of record. The Emeryville sports and athletic-wear retailer celebrates more

Sherpa Adventure Gear Names Groundswell Public Relations as Agency of Record

Modesto, CA (Aug. 20, 2019)— Sherpa Adventure Gear, the socially-conscious company specializing in technical travel apparel, is excited to announce its partnership with Groundswell PR. Groundswell will implement an integrated communications strategy, increasing consumer awareness more

Sherpa Adventure Gear Announces Peter Novak As New President

MODESTO, CA — January 2, 2019 — Sherpa Adventure Gear — creators of purposeful adventure apparel and accessories — is pleased to announce that Peter Novak will be joining the Sherpa team as President. In his role, Novak will oversee commercial strategy, sales, marketing and more

Mountain Hardwear Partners with OutsidePR

Sausalito, CA, January 14, 2020 – Mountain Hardwear has selected Sausalito-based OutsidePR to represent the brand and communicate its iconic mountain heritage to the world. OutsidePR, located close to Mountain Hardwear’s flagship headquarters in Richmond, California, will be more

Machines For Freedom Partners with OutsidePR as Agency of Record

SAUSALITO, Calif. (June. 8, 2020) – Machines For Freedom, the inclusive women’s cycling apparel brand has named OutsidePR as the brand’s public relations agency of record. OutsidePR will manage public relations and communications strategy in North America targeting road, gravel more


Sherpa Adventure Gear Partners with Apex Outdoor Sales

Sherpa Adventure Gear is proud to announce its partnership with Apex Outdoor Sales team to continue to bring high quality outdoor and lifestyle gear to the South Central region of the United States. “We are thrilled to work with a brand that upholds core values like more

OutsidePR Welcomes Kelsey McGrew As Senior Account Executive

Sausalito, CA May 31, 2019 – OutsidePR, a Bay-Area based public relations agency is thrilled to welcome Kelsey McGrew to the family as the agency’s new Senior Account Executive. Kelsey joins OutsidePR, a leading public relations agency with over 25 years of experience in the more