Piggyback Rider® Models Available at Select REI Stores this Spring

Multi-award winning kid carrier, Piggyback Rider®, to be available at select REI stores this spring. Product also to be sold on website.
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BETHESDA, Maryland – The Piggyback Rider® — an innovative child carrier that promotes active outdoors transport and increased family time — will be available at select REI stores in Spring 2013, including the Seattle flagship store, Denver, Anchorage and Tustin, Calif., The Piggyback Rider will also be sold on-line at www.rei.com.

“We’re thrilled the Piggyback Rider® will be part of the REI family and available to their large customer base this year,” said Wayne Lifshitz, founder of Piggyback Rider®. “REI customers are the kind of folks who’ll get the most out of the Piggyback Rider, taking their kids into the outdoors on family adventures like hiking, traveling and exploring.”

The multi-award winning Piggyback Rider® is a mutually enjoyable, effortless way to carry a child (2½+ years) on your back. The innovative, unisex design incorporates standard backpack adjustments to distribute the child’s weight at your core, while they stand firmly on the tempered aluminum bar supported by the shoulder carrier. For safety, the child holds integrated grab handles and is secured by a safety harness.

Children love the height advantage, rest, quality time and longer adventures. Parents enjoy being able to actively transport their toddlers while walking in a natural upright posture.

Since Piggyback Rider launched in 2011, it’s won numerous awards, been featured on TV, in magazines and has been spotted in-use by several celebrities and their children.

The Piggyback Rider® has unlimited year-round use, while hiking, touring, shopping, walking, watching, exploring, wandering, bonding at amusement parks, carnival, sporting events, malls, markets and everywhere else you might go. The simplicity and ease of carrying a child with the Piggyback Rider® revolutionizes child carriers and bonds parents and children in active transport.

For more information on the Piggyback Rider® please visit www.piggybackrider.com.

About REI: Recreational Equipment Inc., commonly known as REI, is a privately held retail corporation that focuses on selling outdoor equipment, sporting goods and active lifestyle clothing. The company operates 125 retail stores throughout 31 states and over the internet. For more information on REI, please visit www.rei.com.

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