Piggyback Rider® makes loaners available at Outdoor Retailer

Revolutionary new kid carrier available for test rides on OR show floor

Attendees bringing their kids to next week's Outdoor Retailer Winter Market trade show in Salt Lake City will be able to cart the little ones around in style, thanks to a generous offer by PiggybackRider®.

Loaner models of the award-winning Piggyback Rider, an innovative and new style of child carrier for toddlers, will be available at Piggyback Rider’s booth (BR539) for daily use throughout the show being held Jan. 19-22 at the Salt Palace Convention Center.

“Anybody who’s ever attended OR knows how daunting it can be to walk the show floor,” said Wayne Lifshitz, co-inventor of the Piggyback Rider®. “For those coming to OR with a toddler, we’re giving them a fun way to share the experience of the show, and maybe make it less daunting for the little ones.”

Lifshitz said a limited number of Piggyback Riders will be available for free use each day of the show. Attendees simply need to stop by the Piggyback Rider booth in the ballroom and sign-out a demo model. The process will be quick and simple, but loaner models must be returned at the end of the day.

The Piggyback Rider® is a mutually enjoyable, effortless way to carry a child (2½+ years) on your back. It functions like a backpack, utilizing a shoulder-mounted foot-bar to distribute the child’s weight at your core, enabling a more natural and upright walking posture. The child stands safely on the wide textured foot-bar, holding integrated shoulder handles and secured to the adult by a safety harness. Built from industry leading climbing components and over-engineered for safety, the Piggyback Rider® is unlike any kid carrier you’ve ever seen.

After only a year on the market, The Piggyback Rider® is quickly turning heads in both the parenting and outdoors markets. It won the “Best New Product” award at the Outdoor Retailer Summer Market Show in 2010 along with a number of other parenting and family awards. For more information on the Piggyback Rider®, please visit www.thepiggybackrider.com or stop by booth BR539 at Outdoor Retailer.