Outdoor Industry Association Appoints Candie Gerakos as Director of Business Development

OIA announced newly created Director of Business Development position to build stronger alliance programs, partnerships, and membership sales that provide greater benefits to improve the growth and success of OIA member companies.
Author:
Updated:
Original:

BOULDER, CO (December 13, 2006) – OIA President Frank Hugelmeyer recently announced the appointment of Candie Gerakos in the newly created Director of Business Development position. At her new post with OIA Gerakos will build stronger alliance programs, partnerships, and membership sales that provide greater benefits to improve the growth and success of OIA member companies.

Gerakos brings to OIA a strong sales and marketing background from her tenure in the airline industry, most recently with Frontier Airlines. Candie held a leadership role in developing airline sponsorships, partnerships, and corporate sales as the Director of Sales and Sponsorships for Frontier. Prior to her time at Frontier she spent more than ten years at Continental Airlines where she was responsible for leading small business and tactical program, incentive programs, group programs and sales, and specialty sales.

“The creation of this position signals OIA's commitment to increasing our member cost saving benefits, awards programs, and partner alliances,” remarked Hugelmeyer. “Candie's expertise with major corporate partnerships and small business benefits alike will allow OIA to diversify our member benefit programs to provide the greatest savings to strengthen outdoor industry companies and their products.”

Gerakos is thrilled to make the move to the outdoor industry. "I'm especially excited to be involved with an organization that mirrors my personal love of the outdoors. Whether skiing, biking or hiking, I am a passionate participant in outdoor activities and look forward to supporting an industry that promotes outdoor activity."

Gerakos will start December 18, 2006 and will be available at the OR Winter Market Tradeshow to meet with OIA members.

Related

Outdoor Industry Association Announces Revamped Outdoor University

BOULDER, CO (December 6, 2006) – Outdoor University, an Outdoor Industry Association program that delivers premier training resources to outdoor industry retailers, will be offering an entirely new program series in 2007. Outdoor University will focus on providing retail ...read more

Outdoor Industry Association Appoints Amy Roberts as Director of Government Affairs

BOULDER, CO -- ­ Frank Hugelmeyer, President of Outdoor Industry Association (OIA), announced today the appointment of Amy Roberts as Director of Government Affairs, overseeing all government affairs activities including public policy, lobbying, and grassroots organizing. ...read more

Outdoor Industry Association Appoints Ann Obenchain as Director of Member Services

Frank Hugelmeyer, President of Outdoor IndustryAssociation (OIA), announced today the appointment of industry veteran Ann Obenchainas the Director of Member Services overseeing member communications, events, andresearch for the association. Ann is joining OIA from Kelty, where ...read more

Outdoor Industry Association Leadership Conference:Coming to Chattanooga October 11 – 14, 2006

BOULDER, CO – The Outdoor Industry Association (OIA) will hold its annual leadership and learning conference, the Rendezvous, in Chattanooga Tennessee October 11 – 14. The event draws hundreds of high level outdoor industry professionals to one location for seminars, ...read more

Outdoor Industry Association® Announces 2012-2013 Board of Directors

FOR IMMEDIATE RELEASE Media contact Avery Stonich Outdoor Industry Association 303-327-3511astonich@outdoorindustry.org Outdoor Industry Association® Announces 2012-2013 Board of DirectorsBurton and Backcountry.com Representatives Join Leadership Team Boulder, Colo., August 1, ...read more

Sanita Appoints Director of Brand Development

San Diego, CA – February 23, 2010 – Sanita Clogs announced it has named Sonia Alexander-White as its Director of Brand Development. In this newly created role, Alexander-White will be responsible for generating greater awareness of the iconic Danish brand in the United ...read more

OIA Extends Green Travel Challenge to Outdoor Industry

Outdoor Industry Association (OIA) recently announced a challenge to the outdoor industry to offset 10% of its carbon emissions from travel to and from the Outdoor Retailer Winter Market Tradeshow. With the support of Outdoor Retailer, Salt Lake Visitors and Convention Bureau, ...read more

Call for Nominations for Outdoor Industry Awards

Outdoor Industry Association (OIA) today called for nominations for the 2007 Outdoor Industry Ambassador Award and Outdoor Industry Innovator Award. OIA will present the awards at the Industry Breakfast on Saturday, January 27, 2007 which kicks off the Outdoor Retailer Winter ...read more

Outdoor Industry Association Announces 2011-2012 Board of Directors

For more information contact:I Ling Thompson, Outdoor Industry Association, 303.327.3531 Outdoor Industry Association Announces 2011-2012 Board of Directors Past Chair Peter Metcalf Awarded Chairman’s Award from Outgoing Chair Dan Templin Boulder, CO (August 4, 2011) — Outdoor ...read more