Seattle, WA â€“ April 21, 2010 â€“ Outdoor Research (OR), manufacturer of functional solutions for human powered adventure, announced that it has hired Eric Joannette as its Canadian sales manager. Starting April 26, 2010 and based in Montreal, Joannette will be responsible for managing a strong and growing Canadian sales operation. Joanette joins an experienced Outdoor Research sales team that recently expanded into Europe.
An outdoor industry veteran, Joannette worked for Merrell for the past 15 years, most recently serving as the Eastern Canada Sales Manager. Said Joanette, â€œHaving worked for Merrell for 15 years, I know what it's like to take a small brand and build it into a category leader. With this experience, I can help OR continue to gain market share.â€
â€œOur sales in Canada are a healthy part of our business and we need a strong and proven leader that can help take OR to the next level,â€ said Alex Kutches, VP sales & marketing. â€œEric's experience in running a rapidly growing organization will be a welcome addition to our team and we look forward to the contribution he will make.â€
Added Joanette, â€œIt's an exciting time at OR and I'm eager to help with the next growth phase. Working for privately owned company was a major part of my decision to move to Outdoor Research. Our independence allows us to react quickly to an ever-changing market. I'm really thrilled to be part of the OR family.â€
About Outdoor Research
Based in Seattle WA, Outdoor Research designs and manufactures functional solutions for human powered adventure. Outdoor Research offers technically innovative and superior Apparel, Headwear, Handwear, Gaiters, Storage and Shelter Systems. Product testing and high-quality construction is backed up with OR's Infinite GuaranteeÂ®. Outdoor Research enthusiastically supports the outstanding conservation, access, and educational efforts of a variety of organizations and encourages our customers to do the same.
Outdoor Research - Designed by AdventureÂ®.