For Immediate Release:
The Walton Works
Native Eyewear Retains The Walton Works as PR Agency of Record
Denver, CO (April 4, 2011) – Native Eyewear, manufacturer and innovators of performance sunglasses and goggles, announced today the hiring of The Walton Works as their public relations connector effective immediately.
Native Eyewear is an innovative company dedicated to grassroots endeavors and dynamic people. Debuting seven new sunglass styles and four new goggles for 2011, Native is experiencing exceptional growth and a brand revival. Styles range from fast-forward to laid-back and all feature the renowned Polarized Crystal Carbonate (P.C.C) Lenses.
“Our brand is on the rise and we are excited to be working with someone that has immense industry experience and passion for the brands they work with,” says Jax Swartz, Native Eyewear’s Director of Marketing.
“Native is a brand that’s growing, listening to their team for design trends and is seeing a rejuvenation in the market,” says Todd Walton, President of The Walton Works, LLC. “Not only is the Native brand synergistic with ours, they are dedicated to having fun, being involved and getting outside and inspiring other people to do so.”
About Native Eyewear
Native Eyewear is a premier outdoor sunglass and goggle brand, designed for adventurers from every avenue. With a mix of runway-ready style and features like interchangeable polarized lenses, sub-1oz frames, anti-fog ventilation, amazing grip and a lifetime warranty, there’s a pair of Natives fit for every type of adventure.
About The Walton Works
The Walton Works began in 2010 to offer a unique approach and veteran experience to organizations looking to enhance their brands, create marketing strategy, develop PR buzz and enhance customer experience. From high fashion to high adventure, we are the connectors driven by meaningful relationships. Our mission is the blend of function, fashion and passion in product, representation and ourselves.