MSR® Brand Pitches New Tent Concepts - SNEWS

MSR® Brand Pitches New Tent Concepts

MSR (Mountain Safety Research), the Seattle-based brand of proven backcountry gear for demanding users, is expanding its 2008 MSR® tent line to build on its award-winning standard of the ultimate livability and lightweight combination.
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New Venture Series Delivers Unmatched Shelter Strength and Livability

SEATTLE, Washington – MSR (Mountain Safety Research), the Seattle-based brand of proven backcountry gear for demanding users, is expanding its 2008 MSR® tent line to build on its award-winning standard of the ultimate livability and lightweight combination. The new Venture™ category is set to redefine shelter for those who want a livable tent for car camping, yet also need performance when they venture into challenging backcountry conditions. MSR also announces the introduction of new and updated tents in its existing Expedition™ and Fast & Light® tent series.

“Three years ago, MSR defined the Fast & Light category for the industry and for consumers,” said Carol Blayden, Director of Marketing. “With the new Venture Series, we're meeting the demands of an increasing group of users looking for a unique blend of luxury and durability so they can go anywhere and do just about anything--from a car-camping trip to a weeklong sea kayak adventure.”

The MSR tent line is built on a variety of technical advantages including an exclusive No-See-Um mesh, a 20 denier nylon mesh that is 30% lighter than traditional 20 denier meshes and is colored correctly for the eye to gaze straight through with no interruption. Other advantages include the new BowFrameâ„¢ pole geometry, which provides nearly vertical tent walls, increases wall strength, provides an extra awning and makes the tent easier to get in and out of; Up-Titeâ„¢ stake loops to keep the tent taut and rigid in all conditions; Fast Feedâ„¢ pole sleeves with closed-ends to improve ease and speed of setup; and enviro-friendly poles that are finished without harsh acids.

VENTURE SERIES
Livability and durability is achieved in the Venture Series tents with outstanding technical details such as the I-Skyâ„¢ light - large mesh panes that aid in ventilation and are great for stargazing; a tub floor that is impervious to rain and snow (except Board Roomâ„¢); all-weather doors that keep blowing snow and sand out, while the inside remains condensation free and comfortable; and pole sleeves and clips to optimize strength. This line consists of five new tents, one new wing, and two updated wings (OutfitterWingâ„¢ and 19' ParaWingâ„¢).

Mo Roomâ„¢ 2P & 3P - NEW
With unmatched internal space due to the BowFrame technology and a gear-swallowing hoop-style vestibule, this tent is the pinnacle of the Venture Series.

2 Person – 2 doors
Floor + Vestibule Area: 2.8 + 1.97 sq m / 30 + 18.5 sq. ft.
Minimum Weight: 3.08 kg / 6 lbs. 12 oz.
Interior Peak Height: 106 cm / 42 in.
Suggested Retail Price: USD $399.95

3 Person – 2 doors
Floor + Vestibule Area: 4.08 + 2 sq m / 44 + 21.5 sq. ft.
Minimum Weight: 4.04 kg / 8 lbs. 14 oz.
Interior Peak Height: 114 cm / 45 in.
Suggested Retail Price: USD $499.95

ElbowRoomâ„¢ 2P & 3P - NEW
An extremely livable freestanding tent featuring space-maximizing BowFrame pole design.

2 Person – 2 doors
Floor + Vestibule Area: 2.8 + 1.1 sq m / 30 + 12 sq. ft.
Minimum Weight: 2.90 kg / 6 lbs. 6 oz.
Interior Peak Height: 106 cm / 42 in.
Suggested Retail Price: USD $349.95

3 Person – 2 doors
Floor + Vestibule Area: 3.7 + 1.4 sq m / 40 + 15 sq. ft.
Minimum Weight: 3.28 kg / 7 lbs. 4 oz.
Interior Peak Height: 114 cm / 45 in.
Suggested Retail Price: USD $449.95

Board Roomâ„¢ - NEW
Super-spacious, versatile shelter for multi-activity group camping. Its extreme livability is enhanced by add-on components available in the Venture Series line including the Screening Room and the OutfitterWing.
Floor Area: 8.9 sq m / 96 sq. ft.
Minimum Weight: 12.08 kg / 26 lbs. 9 oz.
Interior Peak Height: 208 cm / 6 ft. 10 in.
Suggested Retail Price: USD $799.95

Screening Roomâ„¢ NEW
A mesh room accessory for the Board Room, featuring a tub floor for sleeping or lounging. Zips into the interior of the Board Room or onto the exterior as a screened-in porch, increasing the overall size and capacity of the entire structure.
Floor Area: 6 sq m / 64 sq. ft.
Minimum Weight: 2.68 kg / 5 lbs. 14 oz.
Interior Peak Height: 190 cm / 6 ft. 3 in.
Suggested Retail Price: USD $249.95

VistaWingâ„¢ NEW
Offers protection from wind, sun and rain for small groups. A unique 7-point design offers multiple setup options and configurations, and stays stable, quiet, strong and unflappable in wind.
Floor Area: 11.1 sq m / 120 sq. ft.
Minimum Weight: 1.5 kg / 3 lbs. 5 oz.
Interior Peak Height: Variable
Suggested Retail Price: USD $179.95

FAST & LIGHT SERIES
The Fast & Light tent series offers ultra light options without compromising elbow room through a variety of technical details such as multiple freestanding options - fly and body for maximum protection; fly and optional footprint; or fly only for the ultimate in weight savings. Lighter, stronger hub design offers the ultimate strength-to-weight ratio. Lightweight, reinforced clips facilitate fast, easy setup and maximum ventilation. This line consists of 2 new tents, 2 new shelters, 1 redesigned tent and 4 existing tents (Hubbaâ„¢, Hubba Hubbaâ„¢, Flingâ„¢ and Missing Linkâ„¢).

Hubbaâ„¢ HP and Hubba Hubbaâ„¢ HP - NEW
The new HP models of the best-selling Hubba series weigh even less than the 2007 updated lighter models, yet offer increased protection. Durable enough for late summer cloudbursts, March winds and the unexpected early-season snowfall, these tents feature a new lighter technical fabric and less mesh for more protection from sand, snow and wind plus a gear loft and adjustable, reflective stake loops.

Hubba HP
Capacity: 1 person, 1 door
Floor + Vestibule Area: 1.6 + 0.9 sq. m / 17 + 9.5 sq. ft.
Minimum Weight: 1.18 kg / 2 lbs. 9 oz.
Interior Peak Height: 100 cm / 40 in.
Suggested Retail Price: USD $349.95

Hubba Hubba HP
Capacity: 2 people, 2 doors
Floor + Vestibule Area: 2.7 + 1.6 sq. m / 29 + 17.5 sq. ft.
Minimum Weight: 1.69 kg / 3 lbs. 11 oz.
Interior Peak Height: 100 cm / 40 in.
Suggested Retail Price: USD $449.95

Mutha Hubbaâ„¢ - REDESIGNED
Updated for 2008 with lighter, stronger poles and improved hubs, the new version of the Mutha Hubba is 10 oz lighter than its award-winning predecessor.
Capacity: 3 people, 2 doors
Floor + Vestibule Area: 3.7 + 1.3 sq. m / 40 + 14 sq. ft.
Minimum Weight: 2.79 kg / 6 lbs. 2 oz.
Interior Peak Height: 117 cm / 46 in.
Suggested Retail Price: USD $399.95

E-Wingâ„¢ - NEW
Offering versatile, minimalist protection for emergency situations, the E-Wing is factory packed into a stuff sack the size of a soda can. Once used, it can be packed back into a built-in larger sack.
Capacity: 1+
Floor Area: 4.08 sq. m / 44 sq. ft.
Weight: 0.18 kg / 6 oz.
Interior Peak Height: Variable
Factory Packed Size: 6.35 x 11.43 cm / 2.5 x 4.5 in.
Suggested Retail Price: USD $79.95

Twingâ„¢ - NEW
Perfect for minimalists, this shaped tarp seals off on one end, offering maximum protection, coverage and great ventilation.
Capacity: 2+ gear
Floor Area: 6.3 sq. m / 68 sq. ft.
Weight: 0.85 kg / 1 lb. 14 oz.
Interior Peak Height: Variable
Suggested Retail Price: USD $229.95

EXPEDITION SERIES
The rugged, full-featured Expedition tents are designed to perform in demanding conditions, including serious snow loads, fierce winds and driving coastal rains. Winter-friendly zipper pulls and buckles can withstand extreme conditions and are easy to grasp and use with bulky gloves or mittens. Dual door system provides variable venting options or fully sealed for extreme conditions. Line includes two new tents, two redesigned tents (StormKingâ„¢ and Furyâ„¢), and one redesigned shelter (Twin Sistersâ„¢).

Asgardâ„¢ - NEW
An extremely livable, freestanding 2-3 person extreme-condition tent featuring new BowFrame technology, offering maximum usable interior head-and-shoulder space and added strength in nasty weather.
Capacity: 2-3
Floor + Vestibule Area: 3.06 + 1.1 sq. m / 33 + 12 sq. ft.
Weight: 3.36 kg / 7 lbs. 6 oz.
Interior Peak Height: 106 cm / 42 in.
Suggested Retail Price: USD $549.95

DragonTailâ„¢ - NEW
Perfect for alpine ascents, this single-wall, ultra light extreme-condition tent features a unique and proven hoop design that stands strong in high winds and heavy snow. Innovative flow-through vents at either end keep condensation to a minimum.
Capacity: 2
Floor Area + Vestibule Area: 2.8 + 1.3 sq. m / 30 + 14 sq. ft.
Weight: 1.99 kg / 4 lbs. 6 oz.
Interior Peak Height: 104 cm / 41 in.
Suggested Retail Price: USD $449.95

All new tent and shelter designs will be available in January 2008.

About MSR (Mountain Safety Research)
MSR, one of Cascade Designs's flagship brands, has been engineering the most reliable, high-performance outdoor gear on the market for over 35 years. A commitment to quality manufacturing and innovation ensures customers are outfitted with the finest gear available for outdoor, military and homeland security use. MSR product lines include stoves and fuel, cookware, water filters and purifiers, hydration bags, tents, snowshoes, and camp towels. For more information on MSR, call 1-800-531-9531 or visit www.msrgear.com.

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