LIZARD Italian Footwear Makes Strides in the U.S. for Fall/Winter 2012

Outdoor Italian Footwear Company LIZARD® Footwear brings its rugged, ultra-comfortable cold-weather designs to the U.S. with its Fall/Winter 2012 collection, ideal for everything from winter runs, snowshoeing and hikes to casual, everyday use.
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TERENTINO, ITALY (January 3, 2012) – LIZARD® Footwear, the internationally-popular Italian brand responsible for some of the first minimalist outdoor shoes, brings its rugged, ultra-comfortable Italian cold-weather designs to the U.S. with its Fall/Winter 2012 collection, ideal for everything from winter runs, snowshoeing and hikes to casual, everyday use. Appealing to world-class outdoor athletes and enthusiasts alike, the collection combines anatomically friendly footbeds with rugged outdoor features including Vibram® outsoles for unbeatable grip and polyurethane mid-soles for extreme comfort.

“We have received a remarkable response from U.S. customers since reentering the U.S. market last summer,” said Luca Pedrotti, president of LIZARD Footwear. “Both retailers and consumers recognize our top Italian workmanship, innovative designs and competitive pricing.”

Get a Grip with Minimalist Winter Shoes

LIZARD's Kross Leather minimalist shoe brings a barefoot sensation to winter footwear, featuring the Kyodo Vibram Icetrek outsole for superior grip, proprietary leather uppers and a water resistant membrane. Primaloft padding insulates the foot from the extreme cold, while anatomic footbeds differentiate the male and female versions. The unique minimalist design, available in a range of colors in men's and women's sizing, enables toes to remain in their natural position. Uses of the Kross include winter running, hiking, climbing approach, and casual walks just about anywhere. MSRP: $139 Weight: 10 oz.

LIZARD's best-selling shoe, the Fin Leather, is now available in a cozy, insulated winter style. Adorn active feet in Italian crafted leather that is soft as a stocking. Engineered with a sandwich constructed footbed, a Vibram outsole and fleece, the Fin is a popular casual shoe, available in a range of colors; MSRP: $129.

Both shoes feature an exclusive Quick Fit Fastening System that securely embraces the foot, while permitting barefoot flexibility.


Challenge Mother Nature with Sturdy Winter Boots

Lightweight and 100% waterproof, the CitiYeti boot is city ready, offering a chic Italian leather alternative to synthetic rubber galoshes. A removable fleece lining adds a warmth option as the weather changes, and Vibram outsoles pave the way to a more secure stride. Colors; Black, Cremisi and Yam; MSRP: $159.

Dare to descend into the most severe weather conditions with the new Hill, an ankle high, 100% waterproof and insulated hiking boot. It offers a Vibram exterior, leather upper, exclusive PU midsole and OutDry membrane. A layer of Primaloft padding and aluminum create a repertoire of lightweight comfort, while anatomical features and removable fleece further enhance flexibility. Colors; Black and Ebony; MSRP: $159.

LIZARD's X-Spin is the ultimate lightweight hiking boot at 22.8 oz. - an authentic Italian masterpiece that fits like a glove. Guaranteed to protect feet in subzero climates, the 100% waterproof, anatomically designed, Vibram soled boot, features proprietary insulating and performance features including OutDry membrane, a PU midsole, and removable fleece. It is perfect for any winter activity, including snowshoeing, winter hiking, and snowmobiling. MSRP: $220.

Water Proof Over-Sock

Winner of the Outdoor Industry Award, the Shield, a breathable, water proof stocking, fits over socks. The innovatively engineered ClimaSkin membrane in Shield High (MSRP: $45) and Shield Medium (MSRP: $39) allows one to adapt appropriately to a change in the environment – like a lizard.

Rugged, tenacious, and innovative, Lizard Footwear was born in 1992 in the Dolomite Mountains of Northern Italy. Worn and tested by world-class outdoor athletes, the line features authentic outdoor sandals, shoes, boots and more. The number one sports sandal in Italy, Lizard can be found in 30 countries. For more information contact LIZARD U.S. at (646) 226-2844 or visit www.lizardfootwear.com. For more information, samples or images, editors may contact On the Horizon Communications at (805) 773-1000, or holly@thepressroom.com.

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