Highgear® Joins Implus’ Family of Brands

Implus Footcare LLC is proud to announce the company’s acquisition of Highgear®, a leading provider of performance watches, navigation tools and accessories.
Author:
Updated:
Original:

(Research Triangle Park, NC) – Implus Footcare LLC is proud to announce the company’s acquisition of Highgear®, a leading provider of performance watches, navigation tools and accessories. The acquisition comes as Implus continues its commitment to expanding its current outdoor and sporting goods product offerings. 

With the goal of creating a unique line of compact and affordable outdoor navigation tools, Highgear aims to enhance the outdoor enthusiasts’ experience through innovative products. Collections include altimeters, compasses, pedometers and navigational devices, as well as licensed New Balance sports monitors. Built with the highest quality design at a competitive price, Highgear’s blend of technology and function in all products offer the very best "tools for adventure".

“The addition of Highgear to the Implus brand family greatly increases our reach to the growing outdoor consumer segment,” said Todd Vore, President of Implus. “Highgear’s line of products allows us to meet the many needs of outdoor enthusiasts and complements our other outdoor brands: Yaktrax, Granger’s and Little Hotties Hand & Body Warmers.”

The acquisition of Highgear comes on the heels of the company’s relocation to an expanded facility in Research Triangle Park, North Carolina. Boasting over 252,000 square feet, the new Implus location brings all of Implus’ distribution operations under one roof. Over the last two years, the company has successfully acquired and grown three major brand expansions: Yaxtrax, a unique line of winter traction footwear, Sneaker Balls, a line of sports air fresheners, and Little Hotties Warmers, a leading provider of hand, body and toe warmers. Implus also became the North American distribution channel for Grangers, a leading company specializing in performance care treatments for fabrics and leather.

For more information on Highgear, visit www.highgear.com. For more information on Implus or any of its brand families, visit www.implus.com or call (800) 446-7587.

Related

Implus Acquires Kako ICEtrekkers

Implus is proud to announce the company's acquisition of Kako ICEtrekkers, a leading provider of heavy duty footwear traction devices that includes the ICEtrekkers Spikes, Chains, and Diamond Grip lines. This latest addition to the Implus family of brands directly complements its ...read more

Implus Footcare, LLC Announces First International Acquisition

(Research Triangle Park, NC – Implus Footcare, LLC announced today they have completed the acquisition of Eurosphere/Anticipation, a France-based company that sells Sneaker Balls and other deodorizing products throughout the European Union. For the past twelve months, ...read more

Highgear and Granger's Renew USARA Sponsorship

Research Triangle Park, NC – Highgear and Granger's, both brands of Implus, have renewed their partnership with the United States Adventure Racing Association (USARA) as sponsors of the 2011 USARA Adventure Race National Championship and Regional Qualifying Events. The two ...read more

Highgear and Granger's Sponsor USARA Adventure Racing Events

Research Triangle Park, NC – Highgear and Granger's, both brands of Implus, have partnered with the United States Adventure Racing Association (USARA) as sponsors of the 2010 USARA Adventure Race National Championship and Regional Qualifying Events. The two brands are also ...read more

Beer, Ice and a Deal at Implus Outdoor ORWM Booth #30149W

Join the makers of Highgear, Yaktrax, Little Hotties, and Granger's for happy hour with beer and snacks on Thursday, Friday, and Saturday from 4 – 6 p.m. booth #30149W. The ice block will be chilling all day every day, ready for attendees to throw on a pair of Yaktrax to test ...read more

Implus Outdoor Goes Paperless at Outdoor Retailer Summer Market

(Research Triangle Park, NC) – Implus Outdoor brands Highgear, Yaktrax, Little Hotties and Granger's are utilizing a series of Apple iPads for all orders placed at the Outdoor Retailer Summer Market trade show August 3 – 6 in Salt Lake City in an attempt to reduce their ...read more

Yaktrax and Highgear Partner With Polar Explorer Eric Larsen

Research Triangle Park, NC – Yaktrax and Highgear, both brands under Implus LLC, and Save the Poles leader Eric Larsen have signed a three-year sponsorship agreement that will last through 2014. As part of the agreement, Larsen will field test Yaktrax and Highgear products ...read more

Highgear Renews Sponsorship of Nor'Easter Powered by EMS

Research Triangle Park, NC – Highgear, a division of Implus, has partnered with Eastern Mountain Sports (EMS) as the official timing sponsor of the 2011 Nor'easter, the Northeast's premiere outdoor festival. Taking place September 23 - 25, 2011 in Burlington, VT, the three-day ...read more

Highgear® Partners with Velocity Outdoors

Highgear is pleased to announce that Velocity Outdoors has been hired to represent the brand throughout the upper Midwestern region. The states included within this territory are ND, SD, MN, IA, WI, IL, MO and Eastern NE.Velocity Outdoors, a four member agency group, was recently ...read more