OAKLAND, Calif. (May 08, 2018) – Helinox, global leader in premium lightweight collapsible furniture, makes two new hires in key leadership positions. Helinox continues to show its commitment to amplifying the brand in the US market with the hiring of a VP of Marketing, Azul Couzens, and a VP of Sales, Trudy Hutton.
Trudy Hutton joins Helinox as VP of Sales and is responsible for driving the wholesale business. Prior to joining Helinox, Hutton was a Sales Director, Independent Rep and most recently, owned and operated OllyDog, a specialty outdoor brand for dogs. Hutton’s first responsibility is the hiring of US sales agencies that will ensure Helinox dealers have best-in-class service.
Azul Couzens joins Helinox as VP of Marketing responsible for strategic development and execution of Helinox’s brand-building and growth initiatives. Couzens brings more than a decade of experience in the outdoor and cycling markets.
“We are committed to our dealers and their businesses” said Ted Ganio, CEO Helinox, USA. “By bringing on Trudy and Azul, we are poised to grow the Helinox brand.”
About Helinox: Helinox creates premium quality lightweight chairs, tables, cots and accessories for the Outdoor Adventure, Tactical and Lifestyle markets. All products are engineered using advanced alloys & materials to provide many years of enjoyment. For more information please contact: Sales@helinox.com