Deuter's 2014 Kid Comforts gain JPMA certification


Longmont, CO – Deuter, manufacturer of high-quality, technical packs, announces its 2014 line of kid carriers has achieved a new standard of excellence: certification from the prestigious Juvenile Products Manufacturers Association (JPMA).

Deuter launched its retooled line of Kid Comforts early this year. Models include the Kid Comfort 1, Kid Comfort 2, Kid Comfort 3, as well as one brand new pack in the collection: the Kid Comfort Air.

All four models have achieved JPMA certification, the gold-standard in safety certification for kids and baby products. Achieving JPMA certification means the products have been independently sample tested and verified as conforming to ASTM, state, federal and some retailer requirements.

“We’re extremely proud of our new Kid Comforts,” said Christian Mason, Director of Sales and Marketing at Deuter USA. “The JPMA certification reinforces what our dealers and customers already know – Deuter builds the most thoughtful, versatile and safe kid carriers in the outdoor market. We are even more confident in knowing that our kid carriers are among an elite class of products that carry the JPMA seal of approval.”

All of Deuter’s Kid Comforts feature a new frame design, providing utmost support for both child and adult. The four Kid Comforts – all designed with comfort and fit in mind – range in price from $199 for the Kid Comfort 1, the new Kid Comfort Air at $239 (with the breathable Aircomfort back system), to $299 for the Kid Comfort 3 (a full-featured model designed for all family adventures).

About JPMA
The Juvenile Products Manufacturers Association (JPMA) is a national trade organization of more than 250 companies in the United States, Canada and Mexico. JPMA exists to advance the interests, growth and well-being of North American prenatal to preschool product manufacturers, importers and distributors marketing under their own brands to consumers. It does so through advocacy, public relations, information sharing, product performance certification and business development assistance conducted with appreciation for the needs of parents, children and retailers. In 1976, JPMA established an extensive certification program to help guide parents and caregivers toward purchasing juvenile products that are built with safety in mind.

About Deuter:
Deuter Sport GmbH of Gersthofen, Germany is one of the leading international technical pack brands. Deuter’s major focus is on the development and sales of innovative, high quality and multi-use packs. Deuter’s current strength in pack innovation is the ventilated Aircomfort back system they have developed and refined over the last 24 years, as well as their complete line of child carriers. Since establishing a subsidiary in Longmont, Colorado, in 2001, Deuter has made a significant impact in the U.S. market. Deuter USA, Inc. has more than 600 specialty accounts and has been recognized by its retailers as one of the top backpack brands in the industry. For more information, please visit Media should contact Matt Crawford at Pale Morning Media by email or by phone (802) 583-6069.



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