Croakies® and Plastic Tides Team Up to Bring Industry Happy Hour and Plastic Pollution Awareness to Outdoor Retailer Snow Show Attendees

Don’t ride the plastic tide happy hour and fundraiser to kick off day 1 of Outdoor Retailer Snow Show at 4:30pm, Croakies booth (#44048-UL)
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PLAINVILLE, Mass., January 22, 2019 Croakies, the original manufacturer of industry-leading outdoor retention products, today announces it will be teaming up with Plastic Tides, the organization committed to standing up against plastic pollution, to host an industry party at this month’s Outdoor Retailer Snow Show in Denver, Colo..

The unique event, which offers the perfect opportunity for the industry to unwind after a busy day of appointments, is scheduled to take place at the Outdoor Retailer Snow Show at Croakies’ booth #44048-UL on Day 1, January 30. A $5 donation to Plastic Tides will get you a commemorative Croakies x Plastic Tides steel pint, unlimited refills at the bar, and a raffle ticket to win some great gear. The first 100 attendees will also receive a custom #lostislitter XL Croakies retainer.

Alongside leading organizations like Adventure Scientists, Plastic Tides combines adventure and research to address plastic pollution via Stand-Up Paddleboard expeditions, education, and outreach. The Croakies® brand has been upcycling used plastic bottles as part of its belt and dog collar and leash product collections for the past two years.

“Croakies keep sunglasses out of our ocean, lakes, and streams and we’re stoked to highlight this through the #lostislitter campaign, while we showcase conservation solutions and talk story with a fun crowd from the outdoor and snow sports industries,” explains Christian Shaw, Plastic Tides’ Director of Education & Expeditions.

The event runs from 4:30pm – 6:00pm, so come early, grab a pint, enjoy some live music by local artist, Andrew Sturtz, meet the Plastic Tides team, and learn more about the great work they do in standing up against plastic pollution. Stick around for the raffle drawing featuring gear from Croakies® and other supporting industry brand partners and take advantage of some amazing industry deals on select Croakies products, with a percentage of sales going back to support Plastic Tides.

To learn more about Croakies’ latest collection of eyewear retainers and outdoor lifestyle accessories, and to stay up to date on upcoming events and promotions, please visit


About Croakies
Often imitated but never duplicated, the original Croakies were invented in 1977 by a local ski patrolman from Jackson Hole Mountain Resort in Wyoming. Today, Croakies products are still proudly designed amidst the mountains of the American West, with most of its production in Bozeman, Montana. With Yellowstone and Grand Teton National Parks as a backyard, the brand’s inspiration remains unchanged: to create best-in-class retention products that inspire everyday adventure and provide comfort, style, durability, and functionality to active people of all ages. For more information about Croakies and its latest product line, please visit or follow the brand on Instagram, Facebook, and Twitter using @croakies. Croakies is part of the Hilco Vision portfolio of brands.

About Plastic Tides
Plastic Tides is a US 501c3 nonprofit organization with the goal of tackling the issue of plastic pollution and beyond through adventure and nonconventional sports. Based in Ithaca, NY with a second home in Bermuda, we are driving change through community engagement, youth paddling programs, youth leadership programs, and sustainable “eventing.” We have an international audience on social media and are a strong voice for the plastic-free lifestyle, aiming to show that it is cool to care. For more information about Plastic Tides, please visit

Media Contact:
Chris McCullough

(206) 450-7028


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