Camber Outdoors Partners with Brandlive for Live Stream Capabilities

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Camber Outdoors Partners with Brandlive for Live Stream Capabilities

Boulder, CO: January 11—Camber Outdoors, the organization focused on supporting and accelerating women’s leadership in the active-outdoor industries, has formed a partnership with Brandlive, an interactive video platform, so members can have access the organization’s events and presentations wherever they are, throughout the year.

“By partnering with Brandlive, we’ll be able to better reach all of our members on a national level,” said Amy Luther, Director of Member Strategy and Engagement at Camber Outdoors. “It will give us the opportunity to live stream key events and presentations, allowing our members to access our content remotely.”

The first live stream event will be the Camber Outdoors Thought-Leader Keynote and Breakfast, with Patagonia CEO Rose Marcario, on Thursday, January 12th, at 7 am. The live stream will enable members who are interested in attending the Keynote but who aren’t at the Outdoor Retailer show to stream the event in real time or watch the Keynote address at a later date.

"We are incredibly encouraged to see the expanded reach of live video coming to life for all organizations,” said Fritz Brumder of Brandlive. “Live video is such a fantastic way to tell the stories that really matter in today’s outdoor world."

Many Camber Outdoors member companies have also formed partnerships with Brandlive, including OIA and REI.

About Brandlive: Brandlive is a customizable, cloud-based, live interactive video platform that integrates live video + social interaction + instant conversion to bring brand and product stories to life by creating an immersive product experience for digital audiences. Leading brands and retailers use Brandlive’s solution to increase customer conversion, activate influencers, and lower internal product training costs.

About Camber Outdoors

Founded in 1996, Camber Outdoors (formerly OIWC) envisions a future of “Everyone’s Outdoors.” It is the only national organization dedicated to achieving equality for all women in the outdoors, from backcountry to boardroom, through innovative and thought-leading programming and initiatives, including Thought-Leader Keynotes, the CEO Pledge, Pitchfest, and a cross-industry/company Mentoring Program. Over 170 corporate and 4,000 individual members support Camber Outdoors.

To learn more about Camber Outdoors please visit:

Website: www.camberoutdoors.org

Facebook: www.facebook.com/Camberoutdoors.fanpage/

Twitter: @camberoutdoors

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