Beyond Coastal Sun Care Sponsors Professional Skiers

Company Announces Sponsorship of Utah and Idaho-based Top Skiers
Author:
Updated:
Original:

Salt Lake City, Utah - (January 31, 2011) Beyond Coastal, the Sun Valley, ID and Salt Lake City, UT-based manufacturer of premium sun care products for the outdoor lifestyle, is pleased to announce support of several top skiers straight from the company’s snow-crazed backyards. On the team for 2011 are Salt Lake skiers, Grete Eliassen, McKenna Peterson, and Caroline Gleich and Sun Valley-based pros Conor Davis and Danny Walton.

Each skier brings a unique skill set as the crew’s specialties include freeskiing, telemark, big mountain, and downhill. This youthful team is united by their ambitious goals and new media mastery, bringing fans as close to the action as possible via the social web, video, and TV content. These skiers also share a keen understanding of the potential skin damage they face while spending countless hours in the sun and snow at high elevation and do their best to spread a safe sun care message to their peers.

Eliassen, a regular in major media like Shape magazine and ESPN, has a longstanding love affair with sunscreen. “Sun exposure is a significant part of my life since I’m always outside and, it might sound crazy, but I’m addicted to sunscreen. I wear Beyond CoastalActive 15on my face everyday and try to educate my friends and other skiers about its importance,” Eliassen said. “The advice I give to my friends is don’t be afraid to use sunscreen. You only have one face and you need to protect it.”

Roster Profiles:

·Grete Eliassenis a bilingual freeskiing sensation, blending her Norweigan roots with electric freestyle skills honed in Salt Lake City, Utah. She is a four-time U.S. Open freeskiing champion and has won X Games’ gold and silver medals.

·Conor Davis, the poster boy for Sun Valley Resort, is a young skier who puts in an incredible amount of days skiing (167 in 2010) and regularly showcases his versatility in alpine freeskiing competitions on his tele boards.

·McKenna Petersen is a Sun Valley transplant, currently attending the University of Utah while competing in the Freeski World Tour. She also runs the University of Utah ski and snowboard club (1,000+ student members).

·Caroline Gleich, covergirl for SKI magazine’s January 2011 issue, is a USSA Level II Certified Freeride Coach and big mountain skier who is also a student at the University of Utah.

·Danny Walton is a Sun Valley telemark skiing wunderkind. He is responsible for organizing the Northern Rockies Telemark Institute Clinics, as well as several Sun Valley Telemark Series events.

Beyond Coastal’s sun care products appeal to outdoor athletes because they are formulated to deliver skin-nourishing ingredients such as Green Tea, Grape Seed, and Shea Butter while offering complete broad spectrum UVA/UVB protection. It puts back what the elements strip away. Always Paraben Free, Petroleum Free, Fragrance Free, and Cruelty Free, Beyond Coastal is for athletes and enthusiasts alike who spend a ton of time outdoors. In March 2011, Beyond Coastal will bring to market its newest product, the mini-deodorant sized Face Stick, helping athletes wearing bulky gloves to simply remove the top and rub on high exposure areas.

Beyond Coastal produces some of the highest quality skin protection on the market and is top rated by the Environmental Working Group (EWG), an independent, non-profit consumer research group. Find fresh and exciting content from each of these athletes on Beyond Coastal’s social channels including Facebook and Twitter.

About Beyond Coastal

Beyond Coastal's mission is to offer the cleanest, healthiest suncare products possible at a reasonable price.Their formulas contain natural ingredients; Yerba Mate, Green Tea, Algae Extract, Grape Seed, Pro Vitamin B and Rose Hip Oilthat Protect, Nourish, Repair, and Hydrate. It’s nutrition for the skin!

Beyond Coastal products can be purchased on www.beyondcoastal.com.

Please visit: www.beyondcoastal.com and facebook.com/BeyondCoastal.

Related

Beyond Coastal Sun Care Sponsors World Champion Rebecca Rusch

Media Contact: Craig RandallVerde PR & Consulting craig@verdepr.com303-259-3555Salt Lake City, Utah (May 26, 2010) - Beyond Coastal, maker of sun care products for the outdoor lifestyle, is pleased to announce its sponsorship of three-time reigning 24-Hour Solo Mountain Biking ...read more

Beyond Coastal Sun Care adds three surfers to ambassador team

Salt Lake City, Utah - Beyond Coastal, the Sun Valley, ID and Salt Lake City, UT-based manufacturer of premium sun care products for the outdoor lifestyle, has added young surfers Nikita Pandelos and Caleb Goepfert along with longtime women's surf advocate Bennison Sherrod-Lopez ...read more

Beyond Coastal Sun Care supports Rebecca Rusch’s Ladies Lounge

SALT LAKE CITY, UT. –Beyond Coastal, manufacturer of clean, healthy sun care products for the outdoor lifestyle, is supporting cyclist Rebecca Rusch at the Sea Otter Classic’s “Ladies Lounge.” Sea Otter will also serve as the launch for Rebecca’s five city SRAM Gold Rusch Tour. ...read more

Beyond Coastal Sun Care Sponsors Park City Point 2 Point MTB Race

Salt Lake City, Utah - (August 31, 2011) – Beyond Coastal, a leading manufacturer of premium sun care products for the outdoor and active lifestyles, is pleased to announce their sponsorship of the Park City Point to Point (PCP2P), a key outdoor event in their Park City, Utah ...read more

Beyond Coastal and Chums Sponsor Park City Point 2 Point Race

Salt Lake City, UT - (September 2, 2010)¬ Chums, the leading manufacturer of retainers, lanyards and accessories for the outdoors and Beyond Coastal, maker of natural based sun care products for the active outdoor lifestyle, are proud sponsors of the Park City, Utah Point 2 Point ...read more

Beyond Coastal Sun Care Launches New Website

Salt Lake City, Utah,- Beyond Coastal sun care products find their home on the world wide web with the launch of their new website, www.beyondcoastal.com. The site went live on May 1 and provides resources for customers and information about sun care.Beyond Coastal is a leader in ...read more

Beyond Coastal Sponsors the Vail Valley Foundation’s Birds of Prey

November 16, 2010 - Vail, Colo. – Beyond Coastal sun care is the official sunscreen sponsor of the Vail Valley Foundation’s 2010 Audi Birds of Prey World Cup Races. The three-day World Cup event starts Friday December 3rdand runs through Sunday December 5th.Athletes, volunteers, ...read more

Vail Valley Foundation and Beyond Coastal Sun Care Form Partnership

Media Contact:John Dakin(970)949-1999jdakin@vvf.org Vail, Colorado (October 14, 2009) - The Vail Valley Foundation announces a three-year partnership agreement with Beyond Coastal Sun Care as the Official Sunscreen for the Foundation's athletic events. Attendees, athletes, VIPs, ...read more

Beyond Coastal Sun Care Products Protect, Nourish, Repair, and Hydrate

Media Contact:Craig RandallVerde PR & Consultingcraig@verdepr.com(970)764-7474 Salt Lake City, Utah (January 21, 2010) - Beyond Coastal, maker of sun care products for the active outdoor lifestyle, has introduced four new products in time for Outdoor Retailer Winter Market in ...read more