Industry Buzz: NPS director, Woolrich, Wayfinder Co-op, KEEN, Moosejaw, and more

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Keep up by reading Industry Buzz. Here are today's top headlines:

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  • David Vela, currently Grand Teton National Park's superintendent, was confirmed as director of the National Park Service by the Senate Energy and Natural Resources Committee last week. Vela promised to set a standard of accountability and transparency as the new leader.
  • Moosejaw has been hit with a class action lawsuit for allegedly wiretapping website users. According to the plaintiff, who lives in California, the retailer and a data broker embedded a code on the website that identified visitors and gathered information.
  • Do any outdoor brands based in Denver need a new hub? Wayfinder Co-op is asking.
  • Woolrich Inc. is closing its woolen mill and fabric manufacturing operations there following a comprehensive review of the business. The change also comes not long after a recent ownership change. 
  • Weston Snowboards has rebranded to Weston Backcountry. “The backcountry is a playground waiting to be discovered, rebranding as Weston Backcountry allows us to help more people get there," Owner Leo Tsuo said in a news release.
  • Glamping over grazing: Utah ranchers are getting POed at state authorities for prioritizing permits for more profitable land uses—such as a high-end tent resort—over permits for grazing permits.
  • KEEN is helping the families of California-based first responders and the communities affected by the Camp Fire by working with the United Way of Northern California and matching donations up to $15,000

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