Outdoor industry steps up for Harvey

We're heartened by the brands sending equipment and money to Hurricane Harvey victims and first responders in Texas.

The flooding from Hurricane Harvey is like nothing Texas has ever seen. The full scale of the destruction is likely not yet known. We're in the perfect position to help, and many outdoor industry brands have stepped up to the plate to send boats, supplies, and cash. 

Here are a few we've heard of who are helping. Know of more? Drop us a line or leave a comment on this story to help get the word out.

Confluence Outdoor sent dozens of high-capacity Perception and Wilderness Systems kayaks, paddles, and life jackets to Harris County, Texas, this week to help first responders transport supplies and rescue people and animals from flooded homes. 

Goal Zero sent a truck of solar panels and high-capacity battery packs to Houston--along with a crew to distribute the supplies.

Kammok, an Austin, Texas-based company, donated 100 percent of their proceeds Wednesday to Hurricane Harvey relief efforts, and will donate proceeds from its Texas flag hammocks moving forward.

"Texas family, we are behind you," the brand wrote on Instagram. "Find strength in one another, find hope in acts of service, and find refuge in our brave service men and women. Harvey is not yet over, but we are in this together. We are Texan, we are strong."

Grand Trunk will donate 100 percent of proceeds from its Texas flag hammock to relief efforts from now through the end of September.

"Don't Mess With Texas," Grand Trunk wrote on Instagram. "Harvey didn't get the memo and now it's our turn to fight back... At Grand Trunk, Texas has a huge place in our hearts. In fact, Houston is where one of our Co-Founders calls home. So, naturally, we need to support."

SwampButt Underwear will donate 100 percent of the proceeds from their men's underwear to the Brazoria County SPCA through Sept. 7

“Our county is just south of Houston where tens of thousands of residents have lost their homes, belongings and even their dogs and cats," company owner Harold Nicoll said in a press release. "Many pets were abandoned during the storm. Others are dropped at the shelter because their owners cannot evacuate with them. Our shelter is very stressed and can really use your help. If you can only spare a dollar, we thank you for it. Every little bit helps.”

Animals rescued by the ASPCA.

Oskar Blues and the Ball Corporation teamed up to form CAN'd Aid, and canned filtered water this week instead of beer to send to Harvey victims.

YETI, a Texas company, will donate all proceeds from sales today, Friday, Sept. 1, to help with relief efforts.

KEEN teamed up with All Hands Volunteers to identify areas of greatest need. They originally pledged to match donations up to $25,000, but met their goal so quickly they doubled the offer to $50,000.

Implus, in partnership with Texas-based Academy Sports + Outdoors and Delivering Good to donate 60,000 pairs of socks to the Hurricane Harvey Relief effort.

Right now, what the Houston area needs most is money to fund relief efforts. The Outdoor Industry Association suggests donating to: American Red CrossUnited Way of Greater HoustonDirect Relief, and Global Giving.

"As we communicated after the devastating earthquake in Nepal several years ago, while the outdoor industry is often driven to donate our highly functional gear in crises like this, it is clear that cash donations to well-vetted and well-qualified organizations are by far the most effective way to help at the moment," OIA wrote in a post about helping outdoor industry brands and members in the Houston area who are in need. "The process of getting water, food, supplies and shelter into the right hands is complex, but with these organizations’ expertise, people affected by Harvey in and around Houston and the Gulf of Mexico. Cash donations are by far the most direct and effective way to help at this moment. We are looking into sources for gear donations and will follow up with the OIA membership with more information."



How the outdoor industry can help Hurricane Dorian survivors

When Alison Hill landed in the Bahamas only days after Hurricane Dorian, destruction surrounded her. The LifeStraw managing director was on one of the first seaplanes to reach Grand Bahama Island, and she was equipped with LifeStraw products and other water filtration systems to ...read more


Meet UNEEKBOT, the world's smallest shoe factory

KEEN Footwear is on a West Coast tour, showing off the world’s smallest shoe factory. The UNEEKBOT—a robot that builds glue-less cord and rubber shoes in about 30 minutes—is KEEN’s example of how the outdoor industry can re-think the supply chain process by maximizing ...read more

Power plant

These outdoor industry companies are 'still in' for Paris Agreement

When President Donald Trump announced last week that the United States would be withdrawing from the Paris Climate Agreement, the outdoor industry's response was swift and strong: We will not stand for this.  This week, outdoor brands have been loud in their opposition to Trump's ...read more

MSR raises funds for chlorine maker for Hurricane Maria victims

MSR needs help getting life-saving chlorine makers to Puerto Rico

More than half of Puerto Rico’s population remains without access to clean drinking water after Hurricane Maria left the island in devastation. As we see the turmoil unfold from the comfort of our homes, we all wonder ways to help after a natural disaster. Take a cue from MSR, ...read more


Outdoor retailers report on impacts of Hurricane Irma

As if the devastation from Hurricane Harvey wasn’t enough, Hurricane Irma swooped through the Caribbean and Florida on Sunday wreaking havoc along the way. More than 6.7 million people in Florida are without power, and there’s flooding and damage throughout the state. "We've got ...read more

KEEN_PEARL_HQ_9203-dock-people crop

Outdoor Industry IQ: Where's the HQ?

Maybe you've traveled there multiple times or maybe you've always wanted to take a tour. In this edition of Outdoor Industry IQ, select the outdoor brand's home base. And if you score at least an 8/10, don't miss the giveaway at the end. This Outdoor Industry IQ quiz is part of ...read more

Overhead shot of a cargo ship in Brazil

At $2.6 billion increase, tariffs hit all-time high for outdoor industry

Outdoor businesses are running out of wiggle room for tariffs on all types of products, as duty after duty gets added to the cost of doing business with China. Some brands are turning to their last resort—raising prices. “The China tariffs are looking more and more like a giant ...read more

Cotopaxi backpacks

Trump did something really good for the outdoor industry. No, really. We're being serious.

President Donald Trump issued a proclamation Thursday that will lower costs for backpack, duffel bag, and other travel goods manufacturers. The "Presidential Proclamation to Modify Duty-Free Treatment Under the Generalized System of Preferences and for Other Purposes" is a "major ...read more

craghoppers outdoor retailer booth nonprofit

Craghoppers is stepping up for these four nonprofits

Outdoor Retailer is the place to see, be seen, make connections, and generate buzz. And for emerging non-profit groups, buzz is what leads to action. Craghoppers, the UK-based adventure travel clothing company, wants to help emerging nonprofits grow. At Outdoor Retailer Summer ...read more