CHICAGO (October 17, 2013) - AVEX®, innovator of travel mugs and water bottles for sport and outdoor enthusiasts, adds to its growing team of athletes with the addition of Jeff Lenosky, one of mountain biking’s freeride innovators and legends in the sport. Lenosky’s career has ...read more
AVEX supports the Go Outside Festival and Birds of Prey Downhill Ski RaceCHICAGO - AVEX, makers of performance water bottles and travel mugs, is proud to announce its fall and winter 2013 partnerships: the 2013 Go Outside Festival and Birds of Prey World Cup Downhill Races. Both ...read more
Carlsbad, Calif. (Sept. 23, 2013) – Zoot Sports, a global leader in endurance sports and makers of elite performance apparel, footwear, wetsuits and accessories, continues its rapid upward trajectory in the triathlon and athletic apparel markets with the recent hires of Aaron ...read more
Carlsbad, Calif. (Sept. 9, 2013) – Zoot Sports, a global leader in endurance sports and makers of elite performance apparel, footwear, wetsuits and accessories, is proud to announce a partnership with the Breast Cancer Research Foundation (BCRF). The company has introduced a ...read more
SEATTLE, WA (Sept. 9, 2013) - On September 14th, the world’s fastest skaters will take to the streets of Duluth, Minnesota, with their sights set on dethroning a legend – not to mention walking away with a cool $10,000 in prize money. K2 Skates, developer of the Original ...read more
SEATTLE, Wash. (Sept. 9, 2013) – Tubbs Snowshoes, a global leader in snowshoes and snowshoe outreach, announces the second season of its Ambassador program, with new faces and personalities sharing snowshoeing experiences from unique perspectives across North America. The essay ...read more
Carlsbad, Calif. (Sept. 9, 2013) – Zoot Sports, a global leader in endurance sports and makers of elite performance apparel, footwear, wetsuits and accessories, returns to the rugged coastline of Hawaii’s Big Island to celebrate its 30th birthday during the world’s most punishing ...read more
Hickory, N.C. (Aug. 26, 2013) – Balega International, a leading performance sock brand in the run and outdoor specialty markets, announces its support of the Breast Cancer Fund with the release of a limited edition Breast Cancer Awareness sock. A dollar per each sale of the candy ...read more
Hickory, N.C. (July 24, 2013) –Balega, a leading performance sock brand in the run and outdoor specialty markets, continues to focus on giving back to its communities through varied charitable donation programs. Balega, a South African company with headquarters located in North ...read more
SEATTLE, Wash. (July 17, 2013) – Madshus, the world’s leading performance Nordic ski company, announces the growth of its athlete team with the addition of 2014 US Olympic hopefuls Caitlin and Brian Gregg. The Greggs, each highly accomplished and influential ski racers, ...read more
Hickory, N.C. (July 17, 2013) - There’s no denying the rapid-fire evolution of Balega, the leader in running and outdoor socks. Since its inception, the Balega line has grown to include a runner’s dream cache of high-quality socks. The expansive and varied line includes a sock ...read more
Hickory, NC (June 27, 2013) - Balega International introduces the Hidden Contour sock, a new product offering for Summer 2013. The new sock was developed in response to runners’ feedback around the popular Ultralight sock as a protective, cushioned option to the thinner, ...read more
EAGLE, Colo. (June 5, 2013) – Drift Innovation, manufacturers of high-quality action cameras, is the official action camera partner for the 2013 USA Pro Challenge. As a feature of the partnership, Drift will capture footage of the nearly 600-mile road race using the feature-rich ...read more
EAGLE, Colo. (May 29, 2013) – It’s time to submerge. Today, Drift Innovation, manufacturers of high-quality action cameras, releases their new Waterproof Case, a watertight accessory for the feature-rich HD Ghost camera. The Waterproof Case allows you to plunge the HD Ghost down ...read more
SAN DIEGO, Calif. (May 15, 2013) –X-1 Audio, the leader in waterproof and sweatproof headphones, cases and accessories shows its continued commitment to the endurance and paddling communities with the announcement of Olympic triathles Laura and Greg Bennett and World-Champion ...read more
Hickory, N.C. (May 13, 2013) –Balega International, a leading performance sock brand in the American run specialty market, announces a new addition to its team with new hire Ben Hernandez. Hernandez holds the position of Brand Manager, and will primarily focus on managing the ...read more
EAGLE, Colo. (May 6, 2013) – A few distinguishable threads that run through cycling clans around the world are community, friendship, and camaraderie. Today, Drift Innovation, manufacturer of high-quality action cameras, extends its commitment and support of its local bike ...read more