According to a poll of SNEWS readers, Channel Mastery is the industry's favorite podcast.
The Channel Mastery podcast was launched in 2017 by Kristin Carpenter and verde Brand Communications. It’s a weekly show delivering best-in-class tools, strategies, and tactics tailored for specialty business leaders as they work to modernize and evolve their organizations to be remarkable to today's connected shoppers.
Kristin Carpenter is the host of Channel Mastery podcast.
SNEWS has partnered with Channel Mastery to bring monthly episodes aimed specifically at the SNEWS audience. “I’ve been a big fan of Channel Mastery since its inception and I’m thrilled to work with Kristin to custom tailor content that will resonate with our readers,” says Kristin Hostetter, editor-in-chief of SNEWS and The Voice. “We’ll be diving into some of our industry’s most pressing topics, unpacking them, and bringing to them a new level of analysis and opinion in this medium.”
Industry headlines: Intriguing reads from around the web Outdoor companies speak up: Patagonia, L.L. Bean, The North Face, and others publicly joined OIA in calling for the passage of the Great American Outdoors Act. [The Hill] Support the effort yourself: Sign this letter from ...read more
Industry headlines: Intriguing reads from around the web Malcolm Daly scores a private plane to rehab: Our colleague made his way to rehab in Omaha via private plane thanks to the love and support of friends. Inside Cotopaxi’s founding: The popular NPR podcast “How I Built This” ...read more
Aside form world-class mountain biking trails and spectacular scenery, Moab, Utah, has another gem: GearHeads Outdoor Store. Founded 22 years ago by Doug and Greg Kennedy, and now run by younger brother Steve, this quirky shop has become a Moab institution thanks to its vast ...read more
Last week we shared an important 20-minute podcast about coronavirus crisis communication. (Listen here.) Little did we know at that time that things would change so incredibly fast. “Even if you haven’t gone out to {communicate with} anyone yet, it’s time to start. If you ...read more
These are crazy unprecedented times with ripples throughout all aspects of our lives. And while there is plentiful information out there about the coronavirus outbreak, there is not too much direction specifically directed at specialty business owners. Our podcast partner, ...read more
Here are today's top headlines. That’s a wrap: Voting closes today for our 2020 #CoolShop Award, with an announcement of the winner coming this Friday. The shop with the most votes from our list of 15 finalists will win $500 to throw a staff appreciation party, a custom banner ...read more
Back in early December, we broke the news of a new trade show in town: The Big Gear Show is scheduled to stage in Salt Lake City next summer, just a few weeks following Outdoor Retailer. The founders, Sutton Bacon and Darren Bush, call it a show "for retailers, by retailers" and ...read more
For your listening pleasure, we’re stoked to announce a new partnership with Kristin Carpenter and Channel Mastery podcast. SNEWS readers voted Channel Mastery their favorite outdoor podcast in 2019. We’re kicking things off with conversation with Kiri Masters, the founder of ...read more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at [email protected] New trade developments with Thailand and China: Outdoor Industry Association's Rich Harper provided an update this week, with news of the U.S. preserving ...read more
When Kristin Carpenter started the Channel Mastery podcast in October 2017, there was no blueprint for navigating outdoor specialty retail. One hundred episodes later, there still isn't. But through her interviews, Carpenter has answered many of specialty's biggest questions, ...read more
Fact: 55 percent of all online product searches start with Amazon. Fact: There are more than 550 million products for sale on Amazon. Fact: 3,500 new anonymous 3 party (3P) sellers join the Amazon marketplace everyday. This last stat is a real doozie: By virtue of their ...read more
Rich Hill, president of Grassroots Outdoor Alliance is fired up. Anonymous 3P sellers on marketplaces – especially Amazon – are the single-biggest threat to the health of the specialty outdoor industry ecosystem in 2019, he told his members at the Grassroots Connect Show in ...read more
