Cambridge, UK –ViewRanger, the fully featured outdoor GPS app is debuting at the upcoming Outdoor Retailer trade show later this month in Salt Lake City, Utah. Created by outdoor enthusiasts who founded software development company, Augmentra, Ltd, and hailing from the U.K., the ViewRanger app is available for Apple & Android smartphone platforms.
On day 1, 2 and 3 of the show at booth # 32080, the ViewRanger staff will provide brief demos of their award winning GPS app at 10:30am and 2:30pm. Demo attendees will be offered a free download as well as the opportunity to learn from the tech savvy developers why ViewRanger eliminates the need for an additional handheld GPS device.
ViewRanger includes the highest quality topographic mapping information that can be downloaded in advance and cached for access when cell phone coverage is unavailable at the trailhead. The route, once selected and downloaded, can be enhanced with active navigation along with GPS triggered electronic guides thanks to a recent partnership with leading U.S. trail book publisher, Menasha Ridge/Wilderness Press.
Peak bagging takes on a whole new meaning with the ViewRanger BuddyBeacon™ which shares real-time map location with friends. Users can also link their twitter account to this exclusive ViewRanger web portal to instantly share a message, image or video.
The app also offers many useful tools via the web. At My.ViewRanger.com the adventure begins with shared route planning. This tool works seamlessly with the app to enable users to create their own routes or utilize preexisting routes posted by expert publishers or community members. After an outing, the wireless synchronization enables the adventure and accompanying photos to be saved and then shared via Facebook or published to the ViewRanger community.
“Our confidence in our technologically advanced app creates a level of excitement for us at Outdoor Retailer,” states ViewRanger marketing director, Ian Pond. “We believe our product has the ability to set a new benchmark in outdoor GPS apps.”
About ViewRanger GPS
ViewRanger GPS is the award winning mobile phone application, which delivers GPS navigation, mapping and location-based content to outdoor activity enthusiasts and outdoor professionals worldwide. ViewRanger won the “Best Indie App” category in the Mobile App World Awards 2010, adding to its previous accolades. It hit the No. 1 spot in iTunes App Store Navigation Chart in 2010, has appeared on The Gadget Show, been named App of the Week by Lady Geek TV, and was featured in ‘The Sunday Times’ In-Gear supplement. www.viewranger.com