Salewa Announces New Operations Director

Salewa North America, which sells, distributes, and services Dynafit, Pomoca, and Salewa, proudly promotes Drew Saunders to Operations Director.
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Boulder, CO (October 2011) – Salewa North America, which sells, distributes, and services Dynafit, Pomoca, and Salewa, proudly promotes Drew Saunders to Operations Director.
In his new role, Saunders will head up all customer service functions as well as logistics, inventory management, warehouse management, IT, and all related core operational functions. With both Salewa and Dynafit emerging as industry leaders Saunders will be tasked with scaling the company's operations and service to keep up with increasing demand.


“I am very pleased to expand my role with Salewa and Dynafit. We have a great deal of opportunity ahead of us.” says Saunders. “My goal in is this new position is to expand best-in-class customer service in the outdoor industry and to strengthen an already great team here in Boulder.”


In his previous position as Customer Operations Manager for Salewa North America, Saunders was instrumental in building a foundation for the current success of Dynafit and Salewa by managing the customer service team and handling key accounts while taking on increasing responsibility in the areas of inventory and operations. Saunders uses his passion for the outdoors to relate to customers across the globe. Saunders started with Salewa North America in November 2008. Prior to working for Salewa, Drew worked in sales and product management at Kelty. If you miss Drew at the office, he can be found skiing or mountain biking in the Front Range of Colorado and beyond.


“We're excited to have Drew in this new role” says Jim Lamancusa, Sales and Marketing Director. “Our company is expanding in size and complexity, and Drew brings with him a wealth of knowledge, experience, and passion for our sports and brands that will be critical to our future success.”


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The North American headquarters is the wholly-owned subsidiary of Salewa International, based in Bolzano, Italy. Salewa International is a family-owned Italian-based business with operations around the world. The North American business runs the USA/Canada sales, operations, marketing, distribution, and service for the premier alpine brand Salewa (based in Bolzano, Italy), and two of the world's preeminent backcountry ski brands, Dynafit (based in Munich, Germany), and Pomoca (based in Aubonne, Switzerland).

www.SALEWA.com
www.Dynafit.com
www.POMOCA.com
Media Contact | Denny,inK. | Eric Henderson | erichende@me.com |

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