reDEW8 Jeans, innovators in sustainable denim, introduces the Origami jeans at the 2019 Outdoor Retailer + Snow Show in Denver, Colorado. Made to travel, the Origami combines classic denim style with technical attributes for jeans that are packable, wrinkle free, supremely moveable, and flawless attire for any situation.
Crucial après attire designed for travel, the Origami folds neatly into its back pocket and unfurls wrinkle-free even after days spent living out of a suitcase. Cutting edge innovations such as 360-degree, four-way stretch provide supreme movability and comfort. The tapered fit gives a tailored, stylish look, whether heading out on the town or lounging after a long day on the slopes. Other travel-ready features include a back pocket with a hidden zipper; a deep cell phone pocket and drawstring waist with zip fly.
The Origami is made from super soft organic cotton and recycled PET bottle. reDEW8’s proprietary indigo dyeing process uses less water and chemicals, yet over time develops the same signature fading characteristics as traditional dyes. Wrinkle-free Origami jeans are ready to unpack and wear, any folding marks disappear within minutes of wearing.
According to Peter Lantz, reDEW8 co-founder and one of the world’s foremost denim experts, “The Origami represents a key step in our mission to make the best jeans on earth, in the best manner possible. We’ve combined easy-care, comfort, style and sustainability, so you can pack less and focus more on the adventure at hand. Most importantly, our customers can feel good about their product purchases.”
It’s not just the material that’s sustainable, but also the business model. In addition to using less water, chemicals and energy in the dyeing and manufacturing processes, reDEW8 donates 25-percent of profits annually to protect endangered species through the reDEW8 Earth Prize.
Please stop reDEW8 at the 2019 Outdoor Retailer + Snow Show in the Venture Out Zone, booth # VO226-SL or visit redew8.com to learn more. The Origami jeans will debut at select retailers, available Fall 2019.
About reDEW8 Jeans
Based on a will to change the way business is done today, reDEW uses the best jeans on earth as a tool to prove that change is possible. On the product side, reDEW is firstly about style, using technology to raise the bar of what’s possible in denim. The choice between style and technology is once and for all put to rest. reDEW8 Labs® conducts research and development by closely collaborating with leading suppliers, manufacturers and creatives who are also committed to style, technology and sustainability. More than just jeans, reDEW is denim with a mission. reDEW donates 25-percent of profits annually to international wildlife conservation through the reDEW Foundation and the reDEW Earth Prize. Please visit www.redew8.com to learn more.